August 2022 | Blue Manakin

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Telegram as a social network for Crypto Marketing

Telegram is an instant messaging system that, due to its power and ability to create channels to share with many people at once, has also become one of the best social networks we can use to create our crypto community. Since this network is more focused on more professional aspects, the app is perfect for hosting a space where you can share constant updates of different types about your project. The app is focused on instant messaging, sending various files, and mass communication. Some of its capabilities are: – Content hosting and sending up to 1.5 GB. – User search. – Contact synchronization. – Calling. – Broadcast channels. – Groups with many people. Telegram has some very useful features. Among them are: – Allows two-step verification to access the application. – Delete messages after a certain time. – You can add a username and be added that way for people who do not know the phone number. – You can remain hidden if you wish. – It allows the ability to send and receive messages from multiple devices. Telegram also offers you the option of being able to add subscribers, after 200, for which you can help from your contacts, which will be a good base to start generating activity in your project. Content marketing can also be applied in Telegram; for example, you can upload phrases or posts as if it were a common social network like Facebook; or share the content you upload to your blog or other digital platforms, thus seeking to publicize your brand or company. In The Blue Manakin, we support you in the correct management of this application for the creation of your group which will be the main communication channel for your project. We also have a complete moderation and chat engagers service.

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How to launch an ICO?

In the world of cryptocurrencies, an ICO is the initial offering to the public of an asset and, in this case, a crypto asset. The characteristic of this stage is that we can find the price of the token very low which is usually a good investment opportunity for many people. Now we will share some steps with which we can launch our own ICO: Step 1: Have an idea Many currencies focus on small industries, creating blockchain solutions in preparation for Web 3.0, in others are simply looking to be a currency for others to invest in and trade. So the first thing is to find out what it is we want to work on or the problem we want to solve. Step 2: Assemble a project team Assembling a team allows you to consult with people who are likely to be experts in many of the regions where you need information. A strong team is a team that is prepared for all the adversities that may come in the stages ahead. Step 3: Write a whitepaper A whitepaper should state the currency’s problem, if any, and how it will solve the problem. This is the book that will contain all the complete project information, this will be the first thing that serious investors will look for. Step 4: Capable contracts We have to generate our smart contract, in the base blockchain or open source that we will use, if you don’t taste how to do this in The Blue Manakin we can support you. Step 5: Select a sales model for your coin. Which one you choose may depend on several elements, including the location of your headquarters (as different countries have different rules about ICOs). Fixed-rate offering (Uncapped) It will remain at a fixed price for a certain amount of time, from which time customers of the token will buy it at the market rate. Soft cap The token creator institutes the minimum fundraising amount of the ICO and sets the price accordingly. Hard cap The token creator sets the maximum amount of elementary capital. Hidden cap Would keep key details secret until the public needs to taste them. Dutch auction The price of a coin starts with the highest sale price. Reverse Dutch auction There are a limited number of tokens and the number of tokens sold each day is divided equally over the duration of the ICO. Collect and return There is a fixed price, but customers can bid above this fixed price. Dynamic cap This prevents major investors from taking control of a large number of coins and gives smaller investors a chance. Step 6: Market your ICO and coin Before launching an ICO, the project must have significant interest for investors to buy a new coin. Step 7: Finally, launch your ICO To launch your ICO, apply to exchanges such as Coinbase, and Binance which are the most popular to integrate your ICO, but there are many more, the important thing is that it is a known exchange to raise the confidence of investors. Conclusion ICOs are the first side of our project so it is important to make sure you move forward with a good action plan, providing potential investors with the information they need and performperforming general due diligence. At The Blue Manakin, we support you to create a whole strategy for your ICO to have the most successful launch possible, consult with us.

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Crypto Marketing and digital art

Digital art known as NFT has made a big change to the world and the collecting industry, the things that we used to like to have in a tangible way such as collectible cards of a series or program, postage stamps, retro items, or even the art itself. What brings this new type of collecting is that now this type of art only exists in digital form. Why are the values so high? This is because the way these tokens are made, with the same blockchain technology that crypto assets work with, makes them “unique and valuable”, giving this digital art the same scarcity and uniqueness that normal art can have. For example, I can see a drawing that I like on the internet, download it and I can say that I own it, but in this world that is not the case, since this token works as a certificate that proves that I own the original work. A fact that caused quite a stir with all this digital art was the sale of the work “Everyday- the first 5000 days” by people which was bought for 69 million dollars. Now that we know why the value of NFTs we can say that it is something that is just knowing its early stages, the first NFT was created in 2017 so it has plenty of room for growth and there is plenty of opportunity for brands to invest in NFTs as a form of marketing, as the NBA digital card game “Top shot” that promotes players and teams as each card has a different value or the 3d interior designer Andres Reisinger who sells his physical furniture along with an NFT of them. In the end, the advantage is that owning one of these digital collectibles is the information that makes it different from any other. We will leave below the differences that this type of crypto asset has with cryptocurrencies: They are not fungible since each NFT has a different value. They are not divisible, an NFT is an NFT and cannot be sold by fractions. They are not mineable. It can be bought and sold as a cryptocurrency as it is a digital asset but only digital content is created or tokenized, it is not mined. Finally, NFTs despite the bear market we are going through are still a good investment that we are still in time to get into, of course as we always like to say, first we have to do our research before putting our money into something.

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OneCoin: the biggest scam in the history of cryptocurrencies

Cryptocurrencies since their inception have had several problems of trust, this is clearly due to misinformation and little knowledge that people have of this world, however, we must indeed be very careful and investigate well before investing our money in any cryptocurrency project because as in everything there will always be people who seek to take advantage of others especially those who are not very well informed. As we mentioned if there have been scams within this world, but take an example one of the most notorious was the OneCoin scam, an organization that managed to persuade investors from 175 different countries to get up to 4 billion dollars. Investors fell into the trap of Dr. Ruja Ignatova the ringleader behind OneCoin. A bit of context At London’s Wembley Arena in 2016, Ignatova claimed that OneCoin was on track to overtake Bitcoin. But in 2017, Dr. Ruja Ignatova disappeared and has not been heard from since. This and other cryptocurrency-related scandals are easily recognizable to anyone who has covered financial information for any length of time: it’s the same old tricks but disguised with high tech. But Dr. Ruja Ignatova managed to convince people that OneCoin was going to be “secure, easy to use, and borderless.” But nothing was further from the truth as Onecoin did not have a blockchain of its own nor was it the token of any blockchain and there was no wallet either. How did this scam happen? This organization started with headquarters in Bulgaria and then spread ramifications throughout the world. They sold people a package with the promise of million-dollar profits. This package cost a minimum of about 140 euros and if you brought someone else you got a percentage of it. It was all a flower of plenty or a pyramid scheme. The seduction to participate began with the invitation to be part of this venture. These ways of convincing were carried out in meetings, congresses, talks, dinners, and mega events that took place in luxurious hotels. The ultimate goal was to make people believe that the currency did have a life. But the digital currency never arrived, in this way, they managed to capture the attention of thousands of investors, and therefore the scam was a millionaire. Conclusion What we can take from this is that it is important to know things well before getting into them. In The Blue Manakin, we always encourage you to take care when you are navigating in this world, especially always inform yourself well before putting money into a project, and above all never invest money that you can not afford to lose.

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How to grow a crypto project in 2022?

The importance of strategies Cryptocurrency projects, as we have discussed in several posts in this blog, need the best marketing strategies to stand out in this world where new projects with different types of proposals are launched every day. That is why we will discuss some of the strategies that we believe could help us to grow our project this year. The planning and execution of the marketing campaign: Any good plan for a successful launch of our cryptocurrency project must be prepared well in advance to reduce as much as possible the number of errors and problems that may arise with the launch of our token. For this reason, we recommend starting between 4 and 6 months before the date of the public sale of the token. The first thing to do to be successful in cryptocurrency marketing is to establish tools for tracking and measuring the results of the campaign. These include: Google Analytics and ADS. Running google ADS is something that can bring quite a few people to the project, nowadays it is more normal to stumble upon a cryptocurrency exchange or crypto project while surfing the internet or while watching a YT video. Hand in hand with ADS, there is Google Analytics with whom we can measure the data and results of the campaigns we do as well as the traffic generated. Management and content of social networks There are different social networks so the strategy to follow varies depending on the ones we are going to use, the same as the content that we will upload to this has to be different, normally if we talk about a cryptocurrency this is usually more serious, but this can also be different for example talking about one that is part of the metaverse. Below are the networks that we recommend along with the strategy that we think: Twitter: Twitter is usually one of the main means with which people are going to know about your project, so here what we will be looking for is to share the most relevant data as well as updates on the project, twitter should be the first place where we warn. The language we use varies with the project, but usually, if it is a cryptocurrency one we will use a more serious language unlike if it is an NFT one where there is usually more partying. Telegram: This social network is where we will have our community, it is the place where we will talk directly with users interested in our project and keep up to date with everything. Instagram: On Instagram, we will have a more personal approach, in which we can publish more about the mission and objectives we have with the project. Same here we will share a lot about events we attend to promote our project, as well as we can do live Q&A events and meet the founders. Community building They say that the best marketing is word of mouth, so building a community that is interested and loves your project is one of the most important tasks to have. For this, we have to always keep them interested in an environment that feels like family and belonging. It also serves to reward the community, this can be through giveaways, airdrops, and different activities that end up giving something to the people who participate the most in our project. In the end, they give life to the project and the people who arrive and see an active community, it is quite certain that they will stay. influencers Influencers are the people who can move our community in quite significant ways, of course as long as they are good, so it is important to look for them not only by the number of followers they have but also by the interactions they manage to have. The advantage of these influencers is that with a single story, a video, or in general any good collaboration achieved with them, many people will reach our project. Collaborations with other projects. Another of the best ways to make our project grow is through collaborations with other projects, since this generates trust, especially if the project with which we collaborate is already at an advanced stage and has a strong and reliable community. Newsletter It is important to have a newsletter because this way we give priority to a more intimate and private channel with our clients and community, with which we can share accurate information about the status of the project or the things that have been achieved. This helps to build trust and connection, especially since in this space what we are looking for is to get large investors for the project and its future. Conclusion Depending on the focus of our project, some strategies might work more than others as each cryptocurrency community is different. The important thing is to always keep clear about what our goal is and use it most naturally and organically in our content. In The Blue Manakin, we support you to make the marketing strategy that best suits your project because we have experts who are both aware of the market trend. contact us

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The Cardano network

Blockchain technology is constantly growing all the time, there is always a new technology appearing that in one way or another optimizes the way we create a blockchain. Cardano is a combination of these technologies as it is a public platform developed in 2015 as an open source and uses a proof of stake as a consensus protocol as well as facilitating transactions between individuals. The currency that comes with this new blockchain platform is what we know as ADA. Differences with a classic blockchain: Because of its proof-of-consensus (PoS) system known as Ouroboros, it manages to perform complex calculations to maintain the chain and leave great energy savings. This same system is designed to achieve the maximum level of decentralization in the blockchain. Blocks are created using epochs and slots. At the beginning of each epoch, a set of leaders is elected and each is given the right to allocate a block in a specific slot. The leaders are chosen by several processes being the first one the amount of ADA that the interested parties have in their wallets, so the ones with more will have more chances to be chosen, then from all the interested parties, one is chosen randomly to validate them and incorporate the next blockchain, and finally, the leaders that have been previously selected vote for the election of the next leaders, which guarantees that it is a win-win situation for all avoiding bad intentions of those who validate the block. This consensus method allows the blockchain to record between 50 to 250 transactions per second. It is expected that in future updates up to 5000 transactions per second can be generated. Unlike bitcoin, new ADAS are not created or granted to miners, but to stakeholders interested in becoming leaders. It has a transaction layer known as the “Cardano Settlement Layer” for transactions using its ADA cryptocurrency, but in the same way, it has a computation layer still under development known as the “Control layer” in which its smart contracts are executed in a similar way to Ethereum. It is written with the Haskell programming language which is often used by banking and military defense sectors alike. This type of blockchain network has been gaining a lot of importance in the current market, in addition to the fact that it is a network compatible with multiple cryptocurrencies which gives the possibility that in the future a transfer of cryptocurrencies between wallets could be achieved.

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Blockchain in digital marketing.

Blockchain is a technology that allows the transfer of data in a completely secure way thanks to very sophisticated encryption. It is often compared to a company’s ledger where all the inflows and outflows of money are recorded. Of course, in this case, we are talking about a digital ledger of events. The Blockchain contributes to a great novelty. And is that this transfer does not need an intermediary to check and approve the information, but it is distributed in several independent nodes that record and validate it. Thus, once the information is entered, it cannot be deleted, only new records can be added. Furthermore, it will not be legitimized unless the majority of them agree to do so. The latter is considered mission impossible. The Blockchain brings full confidence when making transactions. Goodbye to counterfeits. Products within the blockchain could be tracked from their manufacturer to their recipient. In this way, we could verify that what we buy is not a copy. This makes the brand stronger and would eliminate the consumer’s possible fear of buying something counterfeit. Until now, if a company proposed to do something, we could only trust their word or resort to a professional (either a lawyer, a notary, etc.) to ensure it was fulfilled. This changes with the Blockchain and its smart contracts, i.e., they are automatically honored once the parties have agreed to the terms. These cannot be destroyed. A piece of paper can be stolen, disappear, burned, etc. With Blockchain the “company promise” is accountable and public. I thought for a moment that we would have to rely on a single, universal card or key to use the Internet. A key that will replace all the previous ones we used for browsing, banking, social networks, and other personal data. If all this information were in a Blockchain network, it would put an end to the anonymity in social networks (the so-called trolls) and to all those who impersonate others to attack their competitors. This would increase user security. When purchasing a product online, we must trust that we will receive it without problems. However, we can end up being victims of scams without the possibility of taking action. Blockchain technology brings greater security to the online purchasing process through e-commerce. The reason is that it allows products to be tracked from manufacture to delivery. In other words, the user knows the entire production process, thus avoiding counterfeits. Blockchain is a technology that can revolutionize the Digital Marketing universe. Although it is not yet a rising trend, it helps to solve many problems in assignments in this area. So who’s to say it won’t be implemented shortly?

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How to make and sell an NFT?

Opensea is the largest marketplace for digital goods such as collectibles, video game objects, digital art, and other types of assets that remain stored in the Ethereum blockchain. That is why below we will talk about some steps we must do to be able to publish and sell our NFTs through this marketplace. Create a wallet, First of all, having a wallet is a prerequisite to moving around Opensea and virtually any other decentralized marketplace. Metamask is a pretty good alternative to have your tokens and NFTs because it is the most used one. How to sell in Opensea? If you want to try to join this wave, here’s how to sell on Opensea in 5 steps: Step 1: Make your gallery beautiful To produce a collection, click on Create – My Collections at the top right and the “Create” button. Enter a name for the collection, and a specification and upload a 350 x 350 image that works as a logo. Once we click on “Create”, a pop-up will appear mentioning that our collection was developed, so we click on “Add items”. Step 2: Have a file that you want to make NFT. It can be audio, a tweet, a song, a video, a photo, a painting, or a digital drawing. Just keep in mind that it has to be something you own, and with that, you click on “Add items” in our collection, we log in with our wallet again and start generating our first NFT. Apart from this, we see 3 more possibilities to add: Properties, Levels, and Stats. These are very useful if you create a collection and want to differentiate the properties they have from each other. Let’s imagine that we have a collection of characters for a video game and some have more levels than others or do more damage, that’s what the Stats are for: this section is often used if you are going to generate numerous variants of this NFT and you want the client to taste the total portion that is there. Here are some things to consider for your NFT: You must upload your file. Make sure it is no larger than 40 MB. You must fill out a certain form: o Title o Description o External link o Properties o Levels (for example, if it is a set or if there are several pieces) o Statistics o Unlockable content (can be files, links, or other information that can only be seen by buyers) o Specify if it is sensitive content Step 3: once you have everything ready, launch the first offer, which determines how many copies of the NFT can be made. It also allows you to freeze the metadata. In the end, click on create, and that’s it, you have your first token. Follow the rules that your wallet tells you. If you do not have ETH in the wallet at the time of listing, read Step 4. Step 4: (optional): Buy Ethereum (ETH) You can search the internet for any dealer to get ETH to market. If you are using Metamask, you can click on Buy and with a card and a small commission, you can trade ETH. Step 5: Once you create your token, you will get an option to sell it, you can choose if you are going to sell the work at a fixed price, to the highest bidder, or together with other works. You will also be able to choose in which cryptocurrency you want to get paid. Now, think about that absolutely every transaction you make on the blockchain generates an expense, and this depends a lot on the size of your file and the data you have filled in this section. Now you have to take into account certain expenses that are going to occur and why it was important to fund the wallet. o The commission for OpenSea o The wallet platform fee for the blockchain of the cryptocurrency to be used (Only at the beginning, for your next sales it will not be necessary). o Commission people who refer potential customers to your art. We hope this information can help all those artists who are looking to start selling their artwork through this medium.

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Acceptance of cryptocurrencies

Cryptocurrencies are increasingly increasing their popularity and value, which makes them considered the next step in the world economy, for which some nations consider them a threat to their economy since they could devalue their currency and as a means to this, they seek to prohibit the use of these currencies. On the other hand, other countries agree and seek to adopt these cryptocurrencies to encourage their economy and not to be left behind in this new era. One of the factors that encouraged this to happen more quickly was the coronavirus pandemic, which even though it seriously affected the world economy, in the cryptocurrency space there were many opportunities and a resurgence in decentralized finance since it has become an important trend, increasing and surpassing its values historically. This has caused companies such as Paypal and countries such as El Salvador to adopt cryptocurrencies as part of a key strategy for the reactivation of their economies. Acceptance of cryptocurrencies These are the main countries that have already adopted cryptocurrencies in their economy, according to the Global Consumer Survey conducted by Statista: 32% Nigeria 20% Filipinas 16% Turquía 16% Perú 14% Argentina 11% Suecia 7% China 6% Estados Unidos 5% Alemania 4% Japón However, in Latin America countries such as Colombia, Chile and Mexico are already adopting virtual currencies but remain at low levels compared to the main countries.

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Are NFTs the same as bitcoin?

At the outset, the main difference we can highlight is that cryptocurrencies are fungible and NFTs are not fungible, which means that NFTs cannot be replaced by others. NFTs are unique digital assets backed and verified on the blockchain, while cryptocurrencies are decentralized digital currencies with transactions recorded on the blockchain. The most common and important cryptocurrency is Bitcoin, which has been the first widely adopted digital currency originated that did not depend on a central regime. Bitcoin is constantly comparable to gold, as investors see it as a “hedge against inflation”. The cost of gold furthermore stems from what is in essence a social creation: like Bitcoin, gold has a cost as we all agree that it does. The supply of Bitcoin is set at 21 million, which means that, unlike the dollar, there can never be much more than 21 million Bitcoins. This reduced supply causes Bitcoin to be incredibly small. Despite this Bitcoin is still a new technology and asset class, certain investors argue that this volatility is expected and generally invest with a long-term view. As the most funded decentralized currency that operates without the backing of a regime, it gives Bitcoin impressive utility. This increases its use in addition that smart contract functionalities now can encode on the Bitcoin network. The dispute over gold and Bitcoin predominates as an illustrative exemplification of the primary differences between NFTs and cryptocurrency. NFTs are the opposite: NFT stands for “non-fungible token,” which implies that each NFT cannot be modified, supplanted, exchanged, or swapped into smaller pieces, so its value is an integer and unique. Do NFTs have cryptocurrencies? NFTs are mainly purchased with cryptocurrencies, especially Ethereum since this network is where these assets were born. This is a common way for NFT projects to raise additional capital while giving investors a way to indirectly invest in NFTs. Some NFT collections, such as Bored Ape Yacht Club, have made their cryptocurrency called APE coin. Are NFTs better than cryptocurrencies? There isn’t a characteristic of one or the other to compare them in this way, as in the end they are both decentralized digital assets that sit on a blockchain network. So there is no reason to invest in NFTs before cryptocurrencies because they are not comparable. Investors constantly consider the two to be different asset classes because they have different purposes. Do you need cryptocurrencies to buy NFT? The simplest way to mine an NFT is to generate your cryptocurrency wallet. By using this Ethereum or Solana and logging into an NFT platform such as OpenSea or Rarible we can get our hands on NFTs.

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How mining has affected component prices

Cryptocurrency mining is the process in which miners use computing power (hashing) to process transactions and obtain rewards, in this case, cryptocurrencies. In other words, it is the process of recording blockchain transactions to obtain a cryptocurrency. However, to achieve this, a powerful computer is needed to be able to process large amounts of data, miners acquire high-end GPUs (graphic cards) and CPUs (Central Processor) to start mining. Due to the constant increase in the value of cryptocurrencies many companies and organizations have opted to start mining which has caused the prices of graphics cards to double and many of them even run out of stock. An example of this was the new RTX 3000 series GPU that was introduced in November 2020 which in just one month was no longer available. However, the price of the components has dropped in recent months due to the Chinese government banning bitcoin mining which caused mining groups such as HashCow or BTC.TOP suspended its operations in China which caused the fall of bitcoin which in turn lowered the demand for components for this activity. Let’s remember that China is responsible for 65% of bitcoin production worldwide. Experts in the field believe that this is temporary since companies are considering moving to other countries to continue their mining activity and in turn, the value of bitcoin has started to rise again as well as other cryptocurrencies, which could cause the prices of components to increase again and its stock to decrease making it more difficult to obtain. Thus affecting other sectors that need this technology.

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Could cryptocurrencies and blockchain replace banking and finance?

Cryptocurrencies can easily replace fiat money in all its uses such as deposits, exchanges, and units of account, just as decentralized blockchain-based systems can replace banking with faster transactions with higher levels of security and lower fees. However, this will not entirely happen as these will not stand aside as cryptocurrencies and blockchain replace them. Currently, world powers have considered launching a digital version of their currency to prevent bitcoin and cryptocurrencies from gaining too much momentum. Although this is something that is still being well regulated, central bank digital currencies would have to provide most of the same benefits of cryptocurrencies to stop competition coming from DeFi systems. This is probably why central banks should let commercial banks fend for themselves, which will allow transactions with lower fees and fewer intermediaries. The reality is that as the public becomes more informed about cryptocurrencies and decentralization, the more they see the benefits these have on the future of finance and the internet. Another alternative to avoid being replaced would be to ban cryptocurrencies altogether, although many believe this is unlikely to happen as large companies are considering adapting to these digital currencies.

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What does it mean to buy an NFT?

NFTs have been known as a public registry of authenticity and ownership for digital assets, which is realized through blockchain technology. A token is the digital representation of a financial asset, i.e. an asset that can be traded on the market. This token is registered on the blockchain and thereby becomes a type of contract that gives ownership to the person who owns or exchanges this token. So NFTs are digital assets protected by cryptography and exist only in a digital registry. Now, we can better understand what an NFT is: a contract that guarantees the ownership and authenticity of a digital asset within a network of public registries. NFTs because of their exclusivity have a value that has involved multi-million dollar sales and has been a way to generate thousands of dollars. These assets have promised a revolution in virtual transactions. Finally, with this concept, we can say that buying an NFT means that we are buying an asset that is a digital asset and that is unique, so we will not find another one like it anywhere. After buying it, where does it go? The best way to store an NFT is through a wallet, one of the most popular ones known is metamask. This wallet connects to platforms such as OpenSea and there we can visualize our NFT. So, in summary, we can enter the project website or we can go to OpenSea, and there we buy the NFT, it is registered in a blockchain and there it stays, what changes are the people who own it? Then we buy it and it is stored in our wallet of preference or that is compatible with the blockchain network in which the NFT is located, finally, to see it we connect our wallet to a platform such as OpenSea and we can visualize it. We hope this information can help you feel more confident about what happens when we buy an NFT and the profits we can get through them.

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The history of Dogecoin

Since the emergence of bitcoin, more and more currencies have been emerging, including dogecoin, which, like the others, can be bought and sold as an investment and spent as money. But what is the origin of this peculiar cryptocurrency? It all starts in 2013 when bitcoin had a bad reputation for being associated with the Dark web, it was then when a programmer and former IBM engineer had the great idea of creating a currency that was fun and attracted attention, it should be clarified that this began as a joke. Surfing the internet Makus came across the domain dogecoin.com which belonged to Jackson Palmer, a data engineer working at Adobe, this fits perfectly with his idea since the name came from a popular “meme” of that year which was based on an image of a Shiba Inu dog to which a funny phrase was added. This is how Markos contacted Palmer and they started to develop the cryptocurrency called Dogecoin. It is important to mention that dogecoin is not a coin developed from scratch since it is based on the Litecoin coin which in turn is a copy of bitcoin with the difference that these coins work with the Scrypt algorithm and not the SHA-256 algorithm as bitcoin does. In turn, dogecoin maintains the PoW consensus, but the blocks are generated every minute and the maximum is eliminated, i.e. the issuance of coins is infinite. However, it was not until recent years that this cryptocurrency began to become so popular, part of this was due to the support received from celebrities such as the founder of Tesla and SpaceX Elon Musk who through his Twitter account tweeted about this cryptocurrency which caused its value to increase by 30%, thus capturing the interest of several people. Although recently the CEO’s disagreements with the crypto industry led to doge a 50% drop after achieving its all-time high of 0.73 USD. Despite this investors are still confident that dogecoin will achieve a dollar value sooner or later. While the fate of a cryptocurrency is uncertain, its current value will likely increase over the years. We hope you are interested in this origin that is already part of the history of cryptocurrencies, as always we remind you that this is not a financial recommendation, we have to make our analysis and not invest money that we cannot afford to lose.

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What is Storydoing?

Storydoing is the advertising technique that tells a brand’s values, mission, vision, and spirit and that, unlike storytelling, seeks something beyond telling a story. What we want to achieve with story doing is that users get involved and have an experience with the brand or project. Therefore, the customer and user become the main character of the story. For this to be effective, there must be a good assignment between what we want to tell, with the reactions that this will generate and that at the end of this we can achieve something, which in this case is to publicize our product or brand. So with this, we have to think about What we are going to tell The reactions that we want to generate with what we are going to transmit to our users look for them to want to go deeper into the story and finally What do we want people to transmit directly and clearly, also thinking about how this action will be measured? By achieving all this we can get consumers to live their experience with the brand, thus showing a real interest in the customer experience with your product, thus achieving a better identification and satisfaction with them. Starting to implement this practice is something that companies have to start taking into account because people today are not just looking for just watching things, but they want to participate, live a different experience, feel part of the idea, and by feeling part of all this, consumers themselves will promote and defend the brand or product, they become the best allies. Why is it important to taste this with crypto? There are currently thousands of projects out there, both cryptocurrencies and NFTs. That is why we have to find ways to stand out, throughout our posts we have mentioned that it is important that our project or collection has an extra, like a mission or something you want to achieve. To do this we can apply story doing, as it will be the tactic that will help us to share that mission but to turn it into the mission of all the people who come to our collection or project, making them a fundamental part of it. In The Blue Manakin, we have the tools to support you to create and share your project or collection and help you find the mission we want to convey and do it more completely with story doing.

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6 Fastest growing cryptocurrencies in 2022

Although the cryptocurrency market had a big collapse a few months ago and many projects ended up disappearing, it was not an impediment for new ones to be born. Therefore, below we will comment on some of the coins that we consider to have had good growth: Tamadoge (TAMA): This is one of the most novel and interesting projects. Everything revolves around its TAMA token and its roadmap is completely focused on the development of the Metaverse, NFTs and ARs. TAMA will have a use in its platform to grant rewards to Tamaverse participants. This token is on Ethereum’s ERC-20 network and is characterized by its deflationary nature. One feature is that for every transaction in the Tamadoge store it will burn 5%. Battle Infinity (IBAT): This project has gained the attention of investors because of the P2E features that make it easy for users to generate interesting profits. The BEP-20 token native to the Battle Infinity ecosystem, IBAT is what will be used for all transactions within the system and this can be achieved in different ways such as staking or NFT trading, the most prominent way being its unique blockchain-based fantasy sports league in which we can get different rewards. Battle Infinity has all the looks of being one of the most successful metaverse currencies. And yet another feature is that IBAT holders can also acquire virtual land parcels, which has become a popular investment in the crypto world. Lucky Block (LBLOCK): Given its novel and unique proposition with its crypto gaming platform, its price increased by more than 3,000% in assignment to the pre-sale price, which determined that LBLOCK achieves a market capitalization of more than $750 million. LBLOCK carries out different sweepstakes in which anyone can participate for only 5 dls, and its attraction is that the more people participate, the better the prizes. In addition, people who have LBLOCK in their wallets and are connected to the platform get a free ticket daily. Another feature if you have your wallet connected to the platform is that you receive passive income at the end of each draw. DeFi Coin (DEFC): This token supports multiple possibilities for use in financial services, performance farming, cryptocurrency staking, token exchange, and more, making it a very attractive asset for investors. DEFC incorporates a “static reward” mechanism based on a 10% tax on token transactions, of which 50% is shared among individuals who own one and the remainder is placed in Defi Swap liquidity funds. Cardano (ADA): It is known as the “Internet of blockchains” and is of the most scalable, interoperable, and sustainable currencies of the main networks operating today. When it came out it had a very large increase reaching 3 dls, then it has fallen but the important thing is how it has remained very stable and in the face of the great fall it was able to maintain itself. Cardano uses a ‘Proof of Stake (PoS) consensus mechanism that drastically reduces energy expenditure when creating new blocks, which differentiates it from Bitcoin and Ethereum. This gives it an advantage because it makes it the most appreciated by the crypto community and investors. Ripple (XRP): RippleNet is the decentralized payment mechanism that facilitates fast and reduced-cost transactions between different currencies through the use of its Ripple token. By making use of this system RippleNet has become a de facto upgrade replacing the already very inefficient SWIFT network that accumulates delays of up to five business days in payment processing. Cryptocurrencies, despite the obstacles that have been put in their way, always find a way to have a step and innovate, these are the cryptocurrencies that we see as something special and that is why we place them on this list. However, as always we remind you that this is not an investment suggestion and it is up to each person to make their analysis and never invest money that we cannot afford to lose.

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What NFTs are used for

NFTs are digital assets that gained a lot of popularity during the pandemic years becoming worth thousands and thousands of dollars. Currently, the market has stabilized more and we no longer see both madness as before, even part of this is due to the fall that cryptocurrencies had almost nothing. These assets can be found in OpenSea which is the main platform where people usually keep their assets. But what are their uses? The uses of NFTs vary quite a lot and they do not only work as digital art, which is what is usually believed, here are some of them Music: We have heard of several bands and musical groups that are exploring the world of NFTs to release versions of their music albums and some of their songs. Certifications and licenses: Every day the way is being paved so that we can have our NFT IDs, digitally carrying them and with real validity. Sports: Currently some teams have decided to try selling tickets as NFT, such is the case of the PSG team that has sold tickets for their tour in Japan. Properties and real estate: With the advent of the metaverse and digital properties such as land or smaller assets, eliminating intermediaries in the purchase and sale of real estate. What is the purpose of NFTs? Unlike cryptocurrencies or bitcoin, NFTs are unique tokens, of which there is only one and there will never be another one like it for anything in the world. They are transferable but we can not split them into decimals, for example, if I have 1 bitcoin, I can sell 0.005 part of it and keep the rest, but the NFT is not like that if I have an NFT of something and I want to sell it I can only sell the whole unit and not just a part of it. So in a very simple way, NFTs serves as a certificate that validates that a person owns something which guarantees its authenticity and uniqueness. Why do people buy them? The main reason why people buy NFTs is because of their value, as this always tends to go up, this is because they are unique so if a person wants it they have no choice but to buy it at the price you set. Another reason why people buy them is somehow for a sense of belonging since the most popular NFT collections have communities, so having an NFT makes you part of it. This feature became very popular with the Bored Ape Yacht Club, which was an exclusive club where only people who had their NFT could have access to exclusive content. This stuck and there are now many collections that offer exclusive products and even shares within the collection. How can I earn money with NFTs? The easiest way to earn money is through speculation, you find a collection that you like, you see what they offer you to own the NFT and buy it, what you have left is to wait until the public sale is over and there is a sold out, from this moment is when the offers begin and nothing more is to wait for you to get one that interests you. This sale can be done directly through a wallet transfer or platforms such as OpenSea. Another way to earn money is by the benefits that the collection gives you, for example, there are some that for each collection they sell they give you a part you just for owning one of their NFT, or there are other collections that for having their daily NFT they deposit you the project’s currency which always has a value. In the end, the main way to earn money is by buying an NFT and selling it later at a higher price, although you always have to be careful because this is not necessarily going to happen. In The Blue manakin, we always recommend that you make a good analysis before investing money and as always that this is one that you can afford to lose without affecting you.

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What is cryptography?

Information protection is one of the most important issues within a company. A security breach could compromise all the sensitive information that the company may have, so the necessary security measures must be taken so that no confidential information is lost. Cryptography is a set of techniques used to protect information so that only authorized persons can access it. The word cryptography derives from Greek in which crypto is hidden and graphic is writing. In short, we can say that it means hidden writing. Cryptographic techniques transform data into codes, preventing unauthorized persons from reading them. Only those who have the “key” to the file can read the information. The following are some of how cryptographic security works: SSL (simple encryption): This is the recommended security measure for websites, especially for those that request the sending of private customer information, such as personal data or bank details. This method validates the URL address of the site’s domain and protects the information. VPN: A virtual private network (VPN) is a type of private connection that uses a public network to access your company’s data. It contains connection encryption that prevents data interception and IP tracking. This is the most secure way to access company data on a public network. Email encryption: This type of cryptography allows the encryption of email signatures, guaranteeing the verification of the origin of emails sent and received. This type of protection is suitable for companies that need to guarantee secrecy in legal matters, where emails cannot be used as evidence. Symmetric key: The key is used by both the sender and the receiver, i.e. the same key is used to encrypt and decrypt the data. The use of this method is not recommended for storing very important and confidential information. Asymmetric key: This method uses two keys: one private and one public. An encryption key is created and sent to whoever needs to send information (this is the public key). A key must be created for decryption (this is the private key). The secret private key must be sent only to the one who authorizes decoding the data. We hope you found this blog interesting as it is important to understand what cryptography is and how this type of security has given a basis to how cryptocurrencies were expected to work.

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6 Best Instagram Marketing Strategies for Crypto to Follow in 2022

Instagram is one of the main social networks that you should manage and have active for your NFT collections. That is why below we will bring you some strategies that you should follow to have an active and successful account on this social network: Create a more personalized space: Unlike Twitter on Instagram, we can share more visual and personal content since through images and stories we can share more about topics such as project development and even fill our posts and stories in the style of the coin or collection. Post about the team: Take advantage of the network space to give more visibility to the team in charge of the project and its founders, this helps to raise trust with the collection or crypto project. Constantly share the mission of the project: Today with the number of cryptocurrency collections and projects, it is very difficult for us to stand out if we do not have something that makes a difference. This we can mark it with an objective that aims beyond generating money, so if your collection or project comes backed by a cause, it is here on Instagram where you can take advantage of all the audiovisual content that you can use to share it. Take advantage of Lives: One of the best tools Instagram has is its live videos, as they are very easy to use and we can make them at any time. Take advantage of this tool to make sessions to answer live questions about the project, or use them to share something about the development of the project. Use hashtags strategically: It is important to be aware of what are the most popular hashtags on the day, we tend to believe that putting several is enough for our publication to appear in many places, but it is best to be aware every day about what is being talked about the most and use it to our advantage. Look for experts: Marketing agencies for crypto and NFT projects are always updated on the best strategies to use on social networks and Instagram is no exception so if you want to highlight your collection on the platform this is one of the best ways. In The Blue Manakin, we have all the necessary tools to grow your Instagram page, plus we have a database of influencers to use the ones that best suit your project and give it more visibility.

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What are non fungible tokens (NFTs)?

NFTs are an asset that cannot be imitated, in the digital world that is compared to selling any other type of asset or property, but in an intangible form (soft technologies). These tokens can be seen as certificates of ownership of virtual or physical assets. How do they work? With NFTs, different digital files can be tokenized to create a digital certificate of ownership that can be bought and sold. As with cryptocurrencies, a record of who owns what is stored on the shared ledger such as the blockchain. The records cannot be falsified because this “ledger” is securely maintained by thousands of computers around the world NFTs can also contain Smart contracts that could provide the artist with, for example, a share of a future sale of the token. In many cases, artists retain the copyright to sell copies of those works and thus continue to sell. But for a buyer of an NFT who holds the token, it proves that he is the original owner of the work. Some people compare it to buying a copy signed by the author. In theory, anyone can tokenize their work to sell it as an NFT, but interest has grown following reports of multimillion-dollar sales. In this way, everyone can give “value” to NFTs simply because they believe it is valuable, which is why there are multimillion-dollar sales. In addition, they have the following characteristics: Strangely unique Non-interoperable Indivisible Indestructible Absolute property Verifiable Understanding the basics of NFTs is one of the first things we must do to learn more and more about them.

Archive for August 30th, 2022