marketing nft

Visa-and-starknet
January 4, 2023
By: Redaccion | 0 Comments

Visa proposes automatic payments using Starknet

Visa says that self-service wallets can use a unique “account abstraction” method to set up automatic recurring payments on StarkNet because existing smart contracts do not allow this feature. Account abstraction Payment processor Visa recently proposed a solution called “account abstraction” that uses smart contracts to enable automatically scheduled payments on Ethereum. This solution involves the creation of smart contracts that act as intermediaries between user accounts and contract accounts and enables the creation of self-sufficient wallets that can make automatic recurring payments without the need for users to actively participate. Use of the Blockchain Network. This move will allow recurring payments to be made entirely on the blockchain network, which currently lacks that capability, according to Visa. There are currently two types of accounts on the Ethereum network: externally owned accounts (EOA), controlled by private keys, and contract accounts (CA), which are essentially smart contracts. However, by using account abstraction, it is possible to create smart contracts that can initiate transactions on behalf of the EOA and enable the creation of self-custodial wallets for automatic recurring payments, Visa said. Account Abstraction (AA) This is a proposal that seeks to combine user accounts and smart contracts into a single account type on the Ethereum blockchain. With a delegated account, users can delegate the ability to make payments to pre-approved smart contracts known as “automatic payment contracts,” Visa says. In theory, it could work like this: when a user visits a merchant’s website and agrees to allow automatic payments, the address of the automatic payment contract is added to the user’s authorization list.

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social-marketing
December 27, 2022
By: Redaccion | 0 Comments

Social Media Marketing Predictions for 2023

Social networks have been very active this year, with Meta continuing its gradual decline, TikTok continuing its rise and Twitter in a delicate position. No one knows what will happen, but we can see the potential for real and viable changes next year. Top social networks Facebook Facebook has been the biggest loser because it is the network least engaged with young people, but Zuckerberg says he has plans to get things back on track. More ads and people are recommended by algorithms. This trend originates from TikTok. Instead of forcing you to create your social graph, TikTok focuses on showing the best content of all. Therefore, 40% of the content in your main Facebook feed will come from pages you don’t follow, as Facebook will try to promote content appropriately, giving brands more opportunities to buy ads. Family and friends This could lead Facebook to find other ways to better highlight posts from family and friends. Facebook’s main differentiator, TikTok, calls itself an “entertainment platform” rather than a social networking app. The reason Facebook has lost its popularity is that people no longer use these applications and, therefore, have moved away from the social element. Avatar integration Meta wants people to get excited about the Metaverse. One way they are doing this is by integrating digital avatars in more places within their app. By promoting the use of avatars as a form of digital identity, we can encourage more people to participate through digital personas, which are an important part of participation in the Metaverse. Ads in DMS As mentioned above, with increasing participation in DMs, Meta will place more emphasis on tools to help brands embrace this shift. Meta recently highlighted the growth of click-to-message ads on both Messenger and WhatsApp to encourage this behavior, and marketers are pushing for even more advertising options to appear to match this overall shift. Virtual reality. Another way Meta is facilitating changes in the metaverse is through VR posts, including the already announced option to share from VR to Reels. We expect Meta to offer new VR-sharing options, such as video chat and direct publishing options, to help show people what they are doing and what they are missing in their VR space. Augmented reality experience With many already in Metaverse, Meta is looking to promote another stage of development: augmented reality glasses and publications. This will bring many new features and experiences within the app. If Meta can jump in soon and take this space, it could be a big boost to their plans for the broader Metaverse, and we can also expect Meta to start encouraging more AR tools on Facebook and Instagram. Instagram Instagram is eager to fend off competition, and it seems to have succeeded so far, as the app recently reported that it now has 2 billion monthly active users. However, it will continue to operate by copying all the trending features from all the trending apps to ensure that Instagram maintains its position as a major social app. Here’s what could be coming to the app: More content is recommended by the algorithm. Like Facebook, Instagram is also leaning toward AI content recommendations to maximize user engagement, though it’s still not exactly a welcome addition. Right now, it doesn’t seem to be working, but Instagram wants to show people more of the best content from across the app, with a particular focus on highlighting creators, which is also seen as an important driver moving forward. Next-level integration. Instagram is expected to incorporate new ways to create content in 2023, including AR publishing, 3D, and further integration of NFT art. By providing creators with more ways to create and perform this next-level art, Meta can help guide them as they create in the metaverse. AR and more interactive ads This is where new opportunities arise for brands, such as augmented reality advertising and interactive ad formats, which will engage users in entirely new ways. Direct buying While not yet launched, Instagram is still experimenting with in-person shopping, which has been hugely successful in other markets. If this gains more traction, it could become a big source of revenue for the app, in addition to increasing its in-stream commerce capabilities. Twitter Musk has laid out some vague plans, none of which appear to be finalized, but which also appear to replace entire app management and engineering teams. This means anything is possible and unprecedented in Twitter’s past. Here’s what you can expect from Twitter: A new push for subscriptions. Musk has repeatedly said he wants to use subscriptions as a way to increase Twitter’s revenue, but he also wants to provide another layer to keep bots out of the app. Variable Algorithm This is one of Musk’s pet projects, implementing ways to help users better understand how algorithms determine their Twitter experience and choose the algorithmic elements that influence their tweet feeds. It gives users the option to control their experience. To the point. Freedom of expression. Another factor Musk repeatedly points out is the commitment to “freedom of expression” in apps, allowing any kind of free speech within the law, rather than applying limits or restrictions based on internal parameters. Payment opportunity. Musk is exploring the possibility of using his platform as a means to facilitate payments, possibly through cryptocurrencies. Cryptocurrency could have great potential to launch Twitter as a new banking service, which could facilitate all new types of money transfers, commerce, product advertising, and more. Longer Tweets Musk plans to integrate longer Tweet options to allow more types of posts to be shared within the app. Longer videos as well. LinkedIn The professional social network continued to post “record levels” of engagement throughout the year. LinkedIn is poised for continued growth, and in 2023, you can expect the platform to provide more data and more links to LinkedIn learning courses to enhance its offerings. More data to guide job seekers. LinkedIn has the largest database of career and professional information ever created, and

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trump-accused-for-copyright
December 23, 2022
By: Redaccion | 0 Comments

Trump accused of using copyrighted images for his NFTs

Donald Trump has been accused of using copyrighted images in his NFT collection, with social media users calling his lucrative venture a “scam.” The NFTs feature the former president trying to be taken seriously as the 2024 presidential candidate, oddly mocked up as various characters, including a superhero, an astronaut, and a cowboy. According to the promotional site, these NFTs were available for $99 each; all 45,000 images sold out by Friday afternoon. The accusations came via social media Wide-eyed social media users took to Twitter to point out that many of the images looked oddly familiar. Some of the designs appear to be nothing more than Trump’s heads edited into images found on small clothing company websites, stock images, and even clothing sold on Amazon and Walmart. Other copied images Young Turks journalist Matthew Sheffield said Trump’s NFT jeans look like a doctored image of Amazon selling the “Scully Men’s Duster” jacket. “The NFT image of Donald Trump as a cowboy appears to be from a slightly altered Amazon image. Another social media user questioned whether Trump had permission for one of Reuters’ photographers to use a photo of the former president playing golf: “Trump Golf NFT is a resized and modified version of a David Moir/Reuters file photo taken in 2011 when Trump was playing at his club in Scotland.”

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copyright-NFT
October 3, 2022
By: Redaccion | 0 Comments

NFTs as tokenised copyright licenses

Alibaba launched a new marketplace that makes it possible for brand owners to sell non-fungible tokens (NFTs) on a blockchain that allows them to sell tokenized licenses of their intellectual property, marking another foray into blockchain technology by China’s giant tech organizations. This new marketplace dubbed “Blockchain Digital Creator Asset and Rights Trading” can be entered through Alibaba’s auction platform. Backed by the Sichuan provincial regime the NFTs launched through the platform will be issued on the “New Copyright Blockchain”, a larger shared ledger technology platform which managed by the Sichuan Blockchain Society Creator Rights board. According to the South China Morning Post (SCMP) news publication, the marketplace expects to target: Writers Musicians Artists Game developers. Allowing them to sell the rights to their content via blockchain. Even though the technology itself does not prevent unauthorized copying, the sales integrate full ownership of the works purchased through the platform. NFTs became an entirely new form of digital business and investment earlier this year and continued to increase to new highs in the second quarter Many of the organization’s subsidiaries have already adopted the non-fungible tokens, as the financial technology firm sold 8,000 small-version NFTs based on 2 artworks to commemorate the ancient Dunhuang cave art, as an example of this we have the e-business platform Taobao, exhibited an NFT for the first time at its annual Maker festival, which celebrates Chinese art and entrepreneurship. Alibaba Group also unveiled its own NFT plan. Using a new standard called ARTIFACT, readers will be able to own and exchange historical parts of stories such as the handover of Hong Kong to China on July 1, 1997.

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BAYC
September 29, 2022
By: Redaccion | 0 Comments

The Bored Ape Yacht Club Story

Imagine a yacht club where a huge amount of cartoon apes get together to discuss the latest science fiction they’ve read or share tips on crypto art collecting. Well, welcome to the Bored Ape Yacht Club this was NFT’s most talked about project in crypto circles. There is a reduced supply of tokens, in this situation, 10,000 Bored Ape NFT are unique. Their owners possess entry to special functionalities, such as a digital graffiti wall called The Bathroom. This idea of “token-locked login” has appeared in these social or particular token projects, where members own a certain balance of tokens to gain entry to a particular Discord server or Telegram chat set. Another interesting social interaction of these NFTs is that Ape owners additionally can do whatever they want with the intellectual property tied to the token, which means they can produce T-shirts or other merchandise with artwork tied to the token they own, and no one is going to sue them for that reason. The Ape’s win opened the door to a new way of forming partnerships around the crypto world and NFT assets. As we remember these are tokens that are bought and sold on the open market. In the past, this social interaction was left to chance. For example, CryptoPunks fans could generate their chat rooms to dialogue about the scheme among themselves. Or they developed their ways to signal their membership, such as modifying their social networking profile to that of the CryptoPunk they had). However, as NFT projects evolve, they begin to build these properties from the ground up, such as Apes’ token-activated chat. When that is in place, a plan requires things for individuals to do. The initiative is that since the whole program is open source and smart contracts live on a blockchain for anyone to interact with, in theory, individuals could generate new projects that work with those contracts, building a “composable” program world, which is changing as NFTs mature. These NFTs were created by four friends who introduce themselves on the BAYC website as Gargamel, Gordon Goner, Emperor Tomato Ketchup, and No Sass. There is not much information about them but, thanks to their initiative and the community that has been created around the Apes, we have seen thousands of projects that have tried to replicate this success.

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NFT-moda
September 29, 2022
By: Redaccion | 0 Comments

How are NFTs being used in the fashion industry?

Many miracle strategies have been attributed to this industry lately to renew it, and the latest is the one that says NFT and fashion, a connection that, although perhaps not as transcendent as upcycling or the commitment to sustainability and circularity, is equally relevant for a sector that increasingly honors the cliché of the avant-garde. Art and its commercialization would be another example of assets that per se have no economic equivalence (and are even less stable) until someone decides that they do have a value, which usually translates into money. And precisely these types of assets have a translation into NFTs: some NFTs are digital works of art, postcards, messages (Twitter CEO Jack Dorsey sold his first tweet as an NFT for almost three million dollars), and cryptocurrencies. The latter should not be lost sight of, because many of those NFTs conform to the standards of Ethereum and its blockchain, and even if the prices are translated into more popular currencies, it always tends to appear alongside it this change. The assignment between NFT and fashion has only just begun: model Kate Moss released three videos that serve as this. Drive with Kate, Walk with Kate and Sleep with Kate; are three videos that explore “the idea of moments in time and their ownership.” What exactly are NFTs in the fashion industry? Three high-definition videos along with “unique digital voice authentications” were auctioned at over five thousand dollars with a portion of the proceeds going to the Gurls Talk foundation. In them, the model is seen walking, sleeping, and driving, purely everyday acts in close-up shots that Kate Moss has reflected upon. While it was one of the first approaches by an iconic figure in the industry to NFTs, digital fashion company The Fabricant is not the first action to take place. The piece is a long, flowing dress layered over pants, colored in an iridescent silver hue that shifts in tone as the light created hits it. And yes, it also moves as if the wind floats around the garment softly and delicately. Mentioning the use of this purely digital piece that does not and will not exist in the physical world immediately brings to mind the whole Animal Crossing phenomenon that has been going on since 2020: it is not just that the video game exploded, but that numerous fashion firms were encouraged to sell digital clothing for in-game avatars. This action is part of a broader trajectory that unites fashion and video games, but, at the same time, it was a milestone that brought luxury brands closer to an audience that either did not know them or could not (and cannot) acquire them. And that is one of the most curious, and perhaps controversial, points of the question that digital fashion opens right now. This leap is not easy, but it is important, especially for the actors who are writing the NFT landscape right now, to highlight that they are not incompatible, but two different ways to approach design and fashion.

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August 22, 2022
By: Redaccion | 0 Comments

Are NFTs the same as bitcoin?

At the outset, the main difference we can highlight is that cryptocurrencies are fungible and NFTs are not fungible, which means that NFTs cannot be replaced by others. NFTs are unique digital assets backed and verified on the blockchain, while cryptocurrencies are decentralized digital currencies with transactions recorded on the blockchain. The most common and important cryptocurrency is Bitcoin, which has been the first widely adopted digital currency originated that did not depend on a central regime. Bitcoin is constantly comparable to gold, as investors see it as a “hedge against inflation”. The cost of gold furthermore stems from what is in essence a social creation: like Bitcoin, gold has a cost as we all agree that it does. The supply of Bitcoin is set at 21 million, which means that, unlike the dollar, there can never be much more than 21 million Bitcoins. This reduced supply causes Bitcoin to be incredibly small. Despite this Bitcoin is still a new technology and asset class, certain investors argue that this volatility is expected and generally invest with a long-term view. As the most funded decentralized currency that operates without the backing of a regime, it gives Bitcoin impressive utility. This increases its use in addition that smart contract functionalities now can encode on the Bitcoin network. The dispute over gold and Bitcoin predominates as an illustrative exemplification of the primary differences between NFTs and cryptocurrency. NFTs are the opposite: NFT stands for “non-fungible token,” which implies that each NFT cannot be modified, supplanted, exchanged, or swapped into smaller pieces, so its value is an integer and unique. Do NFTs have cryptocurrencies? NFTs are mainly purchased with cryptocurrencies, especially Ethereum since this network is where these assets were born. This is a common way for NFT projects to raise additional capital while giving investors a way to indirectly invest in NFTs. Some NFT collections, such as Bored Ape Yacht Club, have made their cryptocurrency called APE coin. Are NFTs better than cryptocurrencies? There isn’t a characteristic of one or the other to compare them in this way, as in the end they are both decentralized digital assets that sit on a blockchain network. So there is no reason to invest in NFTs before cryptocurrencies because they are not comparable. Investors constantly consider the two to be different asset classes because they have different purposes. Do you need cryptocurrencies to buy NFT? The simplest way to mine an NFT is to generate your cryptocurrency wallet. By using this Ethereum or Solana and logging into an NFT platform such as OpenSea or Rarible we can get our hands on NFTs.

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nft-influencer-marketing
July 25, 2022
By: Redaccion | 0 Comments

Where to find NFT influencers to hire?

Every NFT collection needs a diffusion by all possible means, so we must find the ideal people for this. This diffusion can be carried out by people or pages specialized in the NFT world, which know and more importantly the communities that can make our collection a success. The disadvantages come in that sometimes it can be complicated to communicate with them or to find someone that serves us according to their community and the interactions they achieve in their publications. Below we will discuss some of the ways to hire influencers that are useful for our NFT collections: Look at their networks: One of the best ways is to review all the social networks they have available, so we can review all the content they upload, from the type of post they make to how many people react to them. Normally in their networks, they will have some mail for promotions or the platform will have some kind of method to contact them. They have a Manager: Many times NFTs influencers have a manager that helps them review all the possible collaborations that they will do. So we can reach them through him, we will explain in the best and most appealing way to their manager and if he is interested he will pass it on to his client or someone else he thinks would be better for the project. That he is interested in our project: In the end, the NFT influencers are just as many collectors, so having a flashy project, well organized and with a solid mission is very possible that even the influencer will be well into our project and give it a constant promotion. NFT platforms: On the internet and discord, we can find many NFT ranking platforms, these can even serve us as influencers since many people who are looking for new collections often come to these places to find collections. Normally discord usually has packages that include a shootout for everyone to see your project. Through a marketing company: In most cases, influencers are usually affiliated with a marketing agency. So if you want a sure way to find the ideal influencers for your project and they are already included in your budget, this is one of the best ways to get them. In The Blue Manakin, we have at our disposal a list of influencers who are specialized in the world of NFT collections and who are even collectors themselves, plus we support you to manage your networks and attract people to your project.

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snapchat NFT
July 18, 2022
By: Redaccion | 0 Comments

Snapchat to use NFTs as filters for its users

Despite the downturn in cryptocurrencies and NFTs in recent months, tech companies are still betting on investing in this promising world of nonfungible tokens (NFTs). Snapchat in its latest updates for its app has been testing new ways to include digital collectibles within its software, for artists. The photo platform has been exploring its augmented reality to allow artists to display their digital collectibles as filters. This will be a completely free feature but it is looking to set up deals for creators to monetize the display of their NFTs on Snapchat. Along with a limited number of creators the platform will be tested in August, according to a Financial Times report. Artists will be able to own their NFTs and then add them to their Snap Lenses. Twitter has been one of the first social networks to first include NFTs on its platform, in this case currently NFTs are seen on users’ profile pictures as a hexagon. Meta has also started tests on Facebook and Instagram, since May they allowed a group of users to share the NFTs they had created or purchased on their profiles for free. Snapchat mentions that they hope the inclusion of NFTs in their social network will help creators to build their community.

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NFT
July 18, 2022
By: Redaccion | 0 Comments

How to Promote NFT?

Doing an NFT is not just about coming up with a good idea that no one has seen and that’s it, but there is a whole process for our project to reach many more people, we have to give it that push. As we have mentioned in other posts in this blog, it is best to have a team specialized not only in how things move in this world but also know how to move through popular networks. A crypto marketing agency will help us to reach every corner of the internet to make our project sound. Sometimes tactics change, what worked for one collection may not work for the next but now we will share in a generic way what you can do in the different social networks and main platforms to promote your NFT. The networks and platforms for NFT promotion are: Discord: It is where your community lives, so before talking about advertising, it is important to comment that your server has to look flashy and organized so that when people get to it they can check easily and find all the information without further complication. The best way to advertise on discord is through collaborations with other collections, preferably that these are of a similar style to our collection but the truth is that you can collaborate with anyone, this way you can reach thousands of people. The link to your discord must be present in all publications of the other social networks. Twitter: In the main network for your publications, in this one, the important thing is to generate content that goes according to the turn of our collection, with fun and interesting tweets talking about our project. NFT promoters are used on Twitter, it is important to verify that their engagement is good and not very different from the number of followers they have, usually with them you can handle giveaways, Rt, QT, and different dynamics of follow-up. Twitter ads also work to attract more people, but it is better to first share them through promoters. Instagram: It is the network to make our project more personal, here we will share the best arts to draw attention to our collection, and here we will share the same in our stories if the information of the project so we can also take advantage to do live chatting about the project, share some event we are going to. Here it is best to contact promoters to upload stories and publications, here on Instagram it is normal to find pages of NFT magazines, which can help give visibility to the collection, making a publication of it and uploading to their stories. Ranking and scheduling platforms: In discord and on the internet we can find different platforms that are dedicated to serving as a collection release calendar. These are usually the pages that expert collectors visit to find collections about to be minted so finding a good page and making the investment to be seen on the main page of your website doesn’t hurt. Gleam: Gleam serves us quite well to make a massive giveaway, this we can take advantage of it to make different entries to earn more points and have more chances to win, these entries can be from following us in all our social networks, to make rt and give like in publications, but certainly, a feature of the most important would be to get them to share in their networks the competition, in this way we can get much more traffic in our social networks. These are the general strategies to follow in the different networks and platforms, but as always we recommend doing it by the hand of a marketing agency because as mentioned above does not always work the same for all networks and at least here in The Blue Manakin we can adapt to what your project needs and give it the visibility it deserves, so quote us.

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crypto marketing agency
July 15, 2022
By: Redaccion | 0 Comments

Crypto Marketing Agency: How to choose the best one?

Moving through social networks to promote our projects can be complicated if we do not know how to do it and much more complicated in a new world such as crypto, which is gaining more and more popular so it is important to start positioning ourselves. That is why it never hurts to allocate a little of our budget to a marketing agency, especially one focused on cryptocurrencies and NFT projects, so we can have a greater reach and that investment will be recovered. But how can I choose the best one out there? Here are a few tips: Knowledge and experience. Take a look at the track record the company has had, normally a good marketing company will have on their website the projects they are working with and have worked with. So you can review how those projects have fared, how their social media has been handled, and if the company has managed to make sold-outs. Compliance When talking about the crypto and NFT world, marketing changes. We may think that the tactics for a normal company may work, but the reality is that everything is handled differently. A crypto marketing company notices this difference and will take advantage of it to deliver the work plans on time, always complying with the rules of the crypto world Connection with the crypto community and NFT Hand in hand with experience, the more an agency has been in this world, the more ties they generate. In the end, all projects in this field seek to create a decentralized society, so support between projects is essential. When reviewing the projects with which the agency you are looking for works, check if they have had collaborations with other people and projects in the same field. Relational commitment In this world things are not handled as a simple you hire me and I’ll do what I have to do, the agency you hire must have a commitment that goes beyond just delivering. The pride of generating a sold-out and the assignment with the founders of the project is important, we are looking for the same objective, so the project must be worked as if it belonged to the agency. Check how the agency is talked about with its past projects and in this way you can realize this commitment. Budget Sometimes we think that an agency can be expensive, but being such a volatile market sometimes it is necessary to make adjustments. Look for the agency that best suits your price. But it is important to see both are worth giving a little more knowing that in the end, you will get back even more. An agency that is truly interested in moving forward with a project that it sees as a future will give you more than one good budget option. Professionalism and credibility Before spending your money, check the networks and the website of the company you are going to hire, do thorough research, and review previous projects. But verify that everything that is proposed to you is real. Also talking about your project, having a marketing company helps to generate more trust with your target audience because they will notice that there is a real interest in the project. The crypto and NFT world is a world in constant change, having a marketing company will help us to survive this. In The blue manakin, we have all the above shown, quote with us, and let us show you that we are worth it, because we are not only part of your project, but we will also work as our own, always looking for your good.

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Bored-and-Hungry-BAYC-Themed-Restaurant
July 13, 2022
By: Redaccion | 0 Comments

BORED & HUNGRY NFT restaurant opens in South Korea

The already quite popular NFT Bored Ape Yacht Club (BAYC) themed restaurant “Bored & Hungry” has announced that it will open its second location internationally in Seoul, South Korea in the fall of 2022. The first location of the famous monkeys is in Long Beach, California, so this new restaurant will be the first international headquarters of Food Fighters Universe, the world’s first NFT restaurant group. What has been the latest news about this restaurant? The idea of the restaurant started as a pop-up store that would first last for 90 days, however, Bored & Hungry was a viral trend as it has the title of being the first NFT restaurant, so it was quickly filling up with customers, more specifically to this location came about 1,500 people a day, thus causing it to end up being a permanent place in Long Beach California. Everything in the restaurant has an NFT BAYC theme, from the packaging to the soda cans. Bored & Hungry Korean location is expected to be a real hit; after all, it will be opening in the heart of the K-Pop world, Gangnam, to the delight of collectors! Seoul’s colorful Gangnam district will inspire the store’s design while the food on the menu will be similar to its current California location. From vegan Mutant smash burgers to all-beef Bored smash burgers, collectors will be able to enjoy unique Bored Ape-themed flavors. The payment system will still be maintained through cryptocurrencies, so it’s important to go in with our wallets full. This system comes from Devour which is a company that has developed the technology specifically for Bored & Hungry NFT restaurants. With the restaurant comes monthly in-store events, airdrops, and endless surprises. And every FFU NFT holder will benefit from a free monthly meal.

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crypto marketing
July 13, 2022
By: Redaccion | 0 Comments

Crypto Marketing. What is?

A cryptocurrency marketing strategy is something important for companies that are entering or looking to enter this crypto world to grow and prosper. This must be planned consistently, this is crucial for any type of token, ICO, NFT, or cryptocurrency can be effective, because without one are few projects that manage to reach the soft cap. But what is the most important thing to take into account about this industry? The cryptocurrency market has expanded dramatically in recent years. There are thousands of companies with their tokens or coins so if you are a new company or want the one you already have to gain traction in this super-competitive environment it is important to take into account some strategies to take advantage of with digital marketing. Before discussing these strategies, you must first consider the objective of what you are going to market, many people think that ICOs, cryptocurrencies, and NFTs have the same marketing method but the reality is that they are not the same. The strategies are as follows: Create a website (works for all 3): A site designed efficiently and that is pleasant with new users with a logical path helps a lot, besides you have to look to make clear any doubts that may exist. Newsletter (more for ICOs and cryptocurrencies but can also apply to NFTs): Always collect emails when you start encouraging your project, which is going to serve to start creating a list of subscribers to whom you can send the latest news about the project through an easy-to-read and attention-grabbing email. Networking on LinkedIn (ICO): It is a network that works perfectly to establish assignments and reach potential sponsors and influencers since its advantage is that people in this social network are more accustomed to direct messages about business. Social networks ( The 3): The importance now with common networks like Twitter, Facebook and Instagram are good for anyone to get to know you, a tip here is to keep them always updated, uploading eye-catching content and creating interaction with users. Discord (mainly NFT but it can also be applied with cryptocurrencies: It is one of the most important things for projects to have a space where all the people interested in the project can live in the same space together with the creative team. Here you can offer the latest news about the project, segment the community by roles, and help to avoid scams. And so many other things that we at The Blue Manakin can help you set up Airdrops (The 3): Sending free coins or tokens help promote your project, these pitches are popular with investors and get people interested in the project. Podcasts and live interviews (All 3): Podcasts and streams are becoming more and more popular and there are many that talk about the crypto and investment world, having one is a good way to educate people about your product apart from having a high-quality reach. Verify your project (all 3): Let experts analyze your blockchain and ICOS projects and look for positioning on project rating websites. Influencers (All 3): A mutually beneficial assignment is created, where the influencer shares information and product advantage with their loyal audience, with whom they equally consent, giving you equal critique for review and analysis. But you have to keep in mind when getting an influencer that their content is relevant to the brand and what you want to communicate. It is also important to verify what type of content our influencer shares since you will not give an ICOs project to one that only talks about NFT in their channels. Telegram (ICOS and cryptocurrencies): Telegram contrary to many social networks, allows crypto ads, apart from the fact that because of its end-to-end encryption it offers better security to operators. Using it well involves creating a committed community through its groups. Get advice from a crypto marketing agency (all 3): You can look for a marketing agency in your country or prepare your marketing team with some course. Always looking for that you can learn or advise everything about the crypto world. In The Blue Manakin, we have the team to offer you a complete service, consult with us as we always care about helping and educating people who want to launch their projects but have no idea where to start. We hope these strategies will help to improve your project, it is important to always keep up to date on what are the new updates about this marketing and the crypto world. Remember that to reach investors and make them trust you it takes time to create an assignment so staying active and constant means better success.

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Never fear the truth
July 9, 2022
By: Redaccion | 0 Comments

Johnny Depp makes a donation of NFT profits to a children’s hospital

The original collection gathers 11,100 Johnny Depp “Never Fear Truth” NFTs which have been handmade by the famed artist himself. The fact that has attracted many people to this collection apart from the fact that they are made by the pirate jack sparrow himself is the holder of these tokens, that can have both the “non-physical” and the “non-physical” option to purchase each painting for sale. Both of which are kept within the marketplace. However, only 10,000 NFTs are available for sale, while the other 1,100 NFTs are held in the hands of the performer. Depp’s art is portraits of his loved ones, such as close friends, people who have inspired him throughout his life, and even himself. This art is made in a Pop Art style that is full of strong and appealing colors, consonants, and triggers when it comes to expressing something. The Never Fear Truth community has grown quite a lot, they already have more than 2K owners of the art. Another attraction to this art is that it comes with a cause since the actor decided to donate 25% of the proceeds from the sale of his collection within the Rarible platform, to several specialized and recognized foundations. So currently Johnny Depp has already donated almost $800,000 dls to charities from the sale of NFT, dividing the money between: La Perth Children’s Hospital Foundation La Great Ormond Street Hospital Children’s Charity The Footprint Coalition El Children’s Hospital of Los Ángeles. It’s nice to see what NFT collections can accomplish beyond being a money-making goal. Many times the characteristics that can make a project stand out the most are the background they have and when they are made for a charitable cause thus using blockchain as the means for anyone in the world to participate and own a piece of it all.

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NFT cocacola
July 6, 2022
By: Redaccion | 0 Comments

Coca Cola to launch a Pride collection of NFTs in polygon

The world’s most popular beverage company has entered the world of NFTs by launching an “NFT Pride Collection” whose proceeds will benefit LGBTQIA+ charities. This is a collection of 136 video files featuring Coca-Cola bottles with the inscription “Love,” which will be found on the Polygon network characterized by its low rates. “The limited-edition pieces feature an exclusive version of the iconic Coke bottle with artwork by Rich Mnisi, fashion designer and leading LGBTQIA+ rights activist in South Africa” posted Open Sea the most popular marketplace for NFTs. The acquired NFT is a surprise until the last minute. On the collection’s website, there is a section marked “Mint” and after making the payment, which as of today is equivalent to USD 134 in Polygon currency, the user will know his new token. On July 4 there are already 95 tokens issued from the collection and even some of them are already for resale on Open Sea or other marketplaces. So there are another 41 tokens left that can be purchased at launch price. Today we don’t taste if we could get a guarantee that the investment we will make will be increased, but that’s not always what the market is about, since this collection supports a cause and sometimes that’s what matters, the love of art and this NFT world in which we believe in both.

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Whitepaper NFT
July 6, 2022
By: Redaccion | 0 Comments

How to write a White Paper for Cryptocurrencies

Every crypto project that you want to rely on must have a white paper which is a document that includes all the detailed information about what you want to achieve with your project, its architecture, and the interaction with the users. A whitepaper should contain these points: Introduction: Write an introduction that hooks people to continue reading the rest of the whitepaper, you can start by giving the objective you hope to accomplish to talk about it later, explain the benefits and give an overview of the content that we will find in the whitepaper. The team: Introducing the team is an essential and fundamental part of the white paper, it is the human part inside a document full of technical specifications, you can include photos and small descriptions of the team such as what is their role in the project and their experience within the crypto world. Table of Contents: White Papers are technical documents, so on average they can have from 25 to more pages, so we can place a table with all the contents to touch, so the reader can locate the important topics and even read will the document by the topics that most interest him at the beginning. The objective of the project: This is where we start talking in-depth about the project, so take as many pages as you need to explain what is most important, explaining what the project is and where it is headed. How you are going to achieve it: In this part, you can talk about the prototype data, first users, development strategy, and a bit of the road ahead. Tokens: We will use this part to talk specifically about the tokens that make up the project, the way they work, and what their special features are. In the end, this is the image of the project, it is what people are going to see visually in their wallets so we have to give it a good presentation. How the funds raised will be used: It is necessary to show investor users where their money is going to be going in the early stages of the project so that they have a better notion of the investment they will make for the development of the project. The roadmap: Every good crypto project should present a detailed roadmap for the next 12-24 months, which you can make eye-catching by showing that it has been completed and where along the road the project is going. Legal Notice: Do not forget to place a legal notice or disclaimer, which should contain any important legal restrictions or notices. As certain regulations in countries and in general things help to indicate that in the end we all risk for the project and if it does not go well we all know what we were getting into. Alternate Modalities to White Papers Next, we will show additional documents to the white paper which are intended to complement the information found in the White Paper. One Pager A document that describes the White Paper in a more summarized form, normally with an extension of one or two pages at the most. Yellow Paper When we have complex innovations at a technological level, a yellow paper helps to describe well all these ideas and serves to expose to the investor if the team has the necessary technical capacity to develop the project correctly. Beige Paper It is a less technical and complex Yellow Paper for the understanding of all audiences. As final tips when preparing a White Paper we must use a formal writing style, without spelling mistakes and almost perfect writing is very descriptive and professional. We should review it more than once before publishing it and we also recommend translating it into the most spoken languages so that it can reach more people. At The Blue Manakin, we help you with your white paper to make it as detailed and eye-catching as possible.

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smart contract
July 5, 2022
By: Redaccion | 0 Comments

How to write an NFT Smart Contract

Writing an NFT smart contract is something that can be done with programming, if we are not programmers we can hire one to make our own NFTs code, but here we will discuss how to do it with some common platforms for the creation of smart contracts. What is a Smart Contract? A smart contract is a code stored in the blockchain. In the NFT world it is what contains the collection of digital assets that we create and with it we can sell our NFTs on different platforms such as Opensea. What are the advantages of having our own smart contract? Creating your own smart contract, as opposed to having a shared one from platforms such as Opensea, gives you many advantages such as: platform independence You do not run the risk of having your collection limited or undergoing policy changes. You have more courage and confidence in the long run Making Web3 integrations easier Manifold.xyz Manifold.xyz is a completely free and one of the most convenient tools to create smart contracts in Ethereum without programming and allows to set shared royalties for all marketplaces that support this option. To create our own smart contract: Let’s go to the application Click on Start New Contract. Choose whether we want it to be ERC-721 (1/1) or ERC-1155 (1/x) NFTs. We write the name of the collection and the initials The contract goes to an ethereum test blockchain known as Rinkeby where we can request ETH for free in order to minify the contract and verify that everything is correct so we can now launch it to the ethereum mainnet by clicking on “Edit” in the Dashboard and clicking on “Confirm”. In our Dashboard we can also see the smart contracts we have created and manage them to create new NFTs or give access to wallets. Manifold offers other options but for them you must have a little knowledge in programming, but in general as we have explained you can generate smart contracts. Rarible Rarible can create smart contracts on Ethereum, Tezos and Flow blockchains by following these steps: Go to Create We choose the blockchain of our preference. Log in with the corresponding wallet Click on “Create Collection”. We generate our own smart contract. We fill in information such as the name of the collection, the contract and initials The process would be followed in the same way for all blockchains. Studio 721 Studio 721 helps us to generate our smart contract in Ethereum offering us several useful tools, it is somewhat more advanced but the customization possibilities it has are greater. The platform allows us to get a little more into the generated code, thus introducing modifications, and it also allows us to generate a pfp project with its Artkit in the smart contract. Studio 721 You can: Make collaborations with other collections so that users who own your NFT can mine in your smart contract, Generate whitelists Store your NFT metadata wherever you want. You can create an interface to mine NFTs in a specific contract. As we can see, there are platforms that make it easier for us to generate our smart contracts, so there is no excuse not to start creating our collection if we have a good idea. In The Blue Manakin we are always here to guide you with your collection.

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NFT vending machine
July 2, 2022
By: Redaccion | 0 Comments

NFT vending machine on the streets of New York City

Neon, the digital art collecting platform, introduced the first NFT vending machine in New York City, with the simple goal: To make digital art as easy to get as it is to walk into a store and buy a soda or a bar of chocolate. Why the innovation? “It’s the cryptocurrency-curious people who tried to buy cryptocurrencies or were interested in buying an NFT, but ran into too many barriers,” commented Kyle Zappitell, CEO of Neon, talking about the goal of the machine. This vending machine is located in a small storefront in Lower Manhattan’s financial district, with a large sign on the outside that reads “NFT ATM”, on the outside it looks like a normal vending machine but on the inside, it offers QR codes contained in small paper boxes and can be found priced between $5.99 and $420.69. To make it more accessible the machine will not only accept cryptocurrencies as a form of payment. In this way, it will manage to get more and more people to enter fully into the NFT universe. The purchase process is quite simple: The facility will be open 24 hours a day, The moment you buy your asset, the vending machine will eject a box with special codes for the selected NFT that can then be redeemed at Neon. Once the QR code is scanned, you can view your artwork on any smartphone, laptop, or tablet. The codes lead to two categories of digital art pieces, a color or a dove, but the interesting thing is that you have no idea which piece of digital art you will receive until you buy it. With $3 million in the capital, more vending machines are expected to be installed in shopping malls and other public spaces. “One of the most powerful messages of this initiative is that it uses this old-world technology to enable the adoption of new-world technology,” Zappitell said. Our recommendation is that if you are planning a trip to magnificent New York City soon you have one more new stop to add to your itinerary.

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June 25, 2022
By: Redacción | 0 Comments

Instagram starts testing NFT marketplace

Adam Mosseri CEO of instagram, has shared from his Twitter profile that initially this feature will be available only to a small group of content creators in the United States and will not have any additional cost. For the time being this feature will be available only to a select group of content creators, who are going to be able to share their NFT through messages, stories, and any type of posts on the platform. The ownership details of these NFT will be displayed by clicking on the tag, which will show the data corresponding to the author and/or creator of the NFT. This initial test is an opportunity for Instagram to learn from the community before the social network decides to take a step toward the widespread use of NFT. This is not the first time we have seen this on other social networks, with Twitter being among the first to introduce NFT NFTs by representing them with a hexagon-shaped icon added to users’ profile images which allows them to certify both the authorship and ownership of digital content. This method will be the same one that is going to use instagram According to a report from CoinDesk NFTs will be supported on the Ethereum network, Polygon, Solana, and Flow NFT. Here at The Blue Manakin , we see this as a new opportunity to include NFTs as the assets they are and share them with the community, hopefully calling more and more people into this new world.

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Opensea marketplace
June 23, 2022
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OpenSea introduces new security features in its NFT marketplace

Lately, the NFT market has been affected by the crashes we have suffered this month, the ones that are most affected in this case, are Ethereum and Solana, which are the main blockchains in which we can find NFT. For the same reason, scammers are the order of the day and to combat it OpenSea has updated its security measures. With NFT scams becoming more common, OpenSea has created a new feature that will automatically hide suspicious NFT transfers in its Marketplace to address key trust and security issues in OpenSea. How will this improve security? It has been detected that the modus operandi of fraudsters is to send NFT transactions via OpenSea which contain links to malicious third-party sites. So by hiding them, it is less likely that more people will continue to fall into this trap. On last week Thursday, OpenSea’s CEO tweeted that it is possible to receive NFT transfers from people you don’t know, as well as receive spam so people will start to watch out: In 2021, with the rise of NFTs, the activity of OpenSea, the most famous marketplace at the time, increased significantly. However many investors are always dissatisfied with the platform’s efforts to compensate victims and combat theft. OpenSea has recently focused on improving trust and security on the platform. With the growing drop in trust for “trusted” cryptocurrency projects such as Luna and the Celsius platform, today it is up to the NFT market to make substantial investments in a variety of important areas such as trust and security, including theft prevention, intellectual property infringement, scale review and moderation, and time reduction in critical responses. We hope these measures will build confidence in future NFT projects, at The Blue Manakin we are always committed to the security of the NFT space, so we only accept projects with real foundations and that we truly believe in.

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