What characteristics should an ICO Marketing campaign have?

The importance of launching a ICO Marketing campaign is fundamental, and something that represents one of the most important efforts for the launch of a new cryptocurrency. Especially for the implementation of a crypto marketing strategy in Latam, the ICO is the phase with the greatest need for momentum, since a new cryptocurrency depends on its success. achieve the transcendence that any DeFi project expects.

What are the steps that a Marketing Campaign for ICO must follow?

Although the most effective way to achieve success in launching a new cryptocurrency is by going to an specialized ICO Marketing agency that knows perfectly the structure and strategic phases in a launch campaign, it is It is always important to consider that any ICO Marketing Strategy must have the following characteristics:

• A white paper for crypto updated. The cryptocurrency white paper is the theoretical, ideological and technical basis of a cryptocurrency project. Integrating an ICO marketing campaign requires making sure that everything about the Whitepaper is functional and effective.

• An effective website for cryptocurrencies: Not only agile and aesthetically aligned to the values ​​of the TOKEN, the website must guarantee intuitive and visually comfortable navigability to consult all the details of the new cryptocurrency launch.

• SEO and SEM for cryptocurrencies: It is not enough for the website to be easily navigable and aesthetically relevant. The SEO optimization on a site website for cryptocurrencies is essential to increase the traffic and relevance of a cryptocurrency, in the same way as SEM and Display advertising, as it speeds up the distribution of a project through your website.

• Listing on ICO platforms: The listing for ICO is undoubtedly a service that cannot be missing from a listing strategy. marketing for ICOs. Since they are the main platforms where a serious investor usually looks for relevant projects to invest.

• Influencers for cryptocurrencies: The integration of influencers specialized in cryptocurrencies to the ICO marketing campaign is one of the most important impulses for any DeFI project, especially since it helps to reinforce the reputation of a new Token project.

• Constant participation in social platforms specialized in Cryptocurrencies: The operation of the social networks for any blockchain project must be permanent in all phases of a launch and development, but particularly during the ICO, it is necessary that it be focused on increasing the interest of the community and retaining the public that follows a new project.

In addition to well-known resources such as E Mail Marketing, Media Tour for ICO and a solid and question-proof content strategy, the operation of a campaign Marketing for ICOs is a highly specialized activity that requires the integration of many hands and minds in a single DeFI project. At Blue Manakin we have the answer to all your questions regarding the ICO of your cryptocurrency, we are experts in creating technologically innovative solutions for the launch of a project of cryptocurrencies in LATAM.