What do you need to know to launch a new cryptocurrency from Brazil?

The expansion of the cryptocurrency market in Latin America, but particularly in Brazil, is an exemplary example of how the democratizing objective of Decentralized Finance has real and stabilizing applications in the world. Reaching scenarios of extreme economic instability such as Venezuela, to offer a decentralized financial alternative available to everyone.

El caso de la adopción de las criptomonedas en Latam derrumba muchos de los mitos acerca de la seguridad de la economía y refuerza el argumento central de su existencia. El caso de Brasil como el precursor en Latam que mayor solidez presenta en su integración de todas las actividades, y la adopción de la población, ofrece además una excelente oportunidad de expansión para la promoción de una nueva criptomoneda en Latam.

¿Por qué Brasil es un mercado para criptomonedas tan interesante?

Brazil is currently the focus in Latin America for different Cryptocurrency exchanges in the world for a simple fact. Its accelerated adoption has shown that DeFi has the ability to solve various problems, and consequently, the Brazilian population is particularly interested in adopting a wide variety of Blockchain applications.

Currently more than 10 million people in Brazil are active users of different cryptocurrencies, this represents about 5% of the country’s population. Of the total users, approximately 40% correspond to users between 20 and 25 years old.

Globally, Brazil represents the fifth country with the largest number of cryptocurrency users, and is above countries such as Colombia, Mexico and Argentina.

In contrast to the rest of the countries in the Latam region, Brazil has adopted the use of cryptocurrencies from a government perspective, allowing the Central Bank of Brazil to adopt Bitcoin.com. In fact, it is the first asset backed by the state worldwide. In fact Mercado Bitcoin currently operates in brazil as the platform for expansion throughout latin america.

In addition to the adoption of Bitcoin.com like the government of Venezuela with the launch of Petro, the Brazilian government projects the launch of its own crypto world by 2022. The project of the Brazilian government is to consolidate the digitization of its payment system and establish a competitive open banking system.

The current opening of the Brazilian governmentl, which embraces the adoption of the decentralized economy and the integration of different financial actors, shows an important strategic development opportunity for the cryptocurrencies in Latin America.

Of course, because the level of digital maturity in the cryptocurrency market in this country is higher, the launch of a new cryptocurrency for Brazil is, In addition to an attractive opportunity, a challenge in terms of development and strategy that requires the participation of a solid team with vast experience in the crypto ecosystem. At Blue Manakin we are a team of experts in Crypto Marketing, which brings together all the qualities your cryptocurrency project needs to carry out effective development. Write us and tell us more about the launch of your cryptocurrency.