What characteristics should an effective crypto marketing agency have?

The importance of an agency specialized in cryptocurrency marketing or NFT marketing  is clear, however there are many qualities that a decentralized project must consider to evaluate whether or not an agency is suitable for the launch of a new project.  What characteristics should an effective marketing agency have?

Be an omnichannel crypromarketing agency.

A marketing agency specialized in blockchain technology must have different levels of expertise, key to the operation of a project on different platforms. It is about offering an engaging experience to the public from different avenues, but with a specialized level of quality for each one.

A crypto marketing agency that offers everything from campaign execution, community management, events, website building, crypto influencers, content and advertising strategies, is undoubtedly an extremely attractive agency.

Proven NFT or Crypto Marketing Experience

Despite being very young most digital crypto marketing agencies,many already collect a good fistful of experience in the sector.

There are companies that have more experience in the promotion of cryptocurrencies and others in NFT, no doubt knowing a little about their clients’ success stories in previous launches is an unequivocal reference.

Positioning in the crypto sector

Having a cryptocurrency or NFT marketing agency that knows and is a reference within the sector is undoubtedly a sign that important work is being done within that agency. From PR, social media management, to a portfolio of important crypto or NFT influencers.

Collaboration with other crypto companies.

Not necessarily important clients, but a constant activity within the blockchain sector, an NFT Marketing Agency with a constant activity of collaboration with different actors in the crypto sector, is also a guarantee of expertise on the part of this one.

Offer customized strategies for a new Blockchain launching

Each cryptocurrency and NFT project requires a tailor-made strategy.Although most of them share common channels and tactics, every decentralized project has very particular objectives. This is defined from the specialized audience, to the way external communication will be executed through Content Marketing.

The qualities of a crypto marketing agency are very significant and diverse, however there are essential elements that each one must comply with to offer any decentralized project, an effective path to growth in the medium and long term.

At Blue Manakin, we are the first cryptocurrency marketing and nft marketing agency in Latin America,our experience around different countries in the world certifies us as one of the best alternatives for the launch of a new blockchain project in the American Continent.