How do we use our content strategies in promoting a new NFT collection?

Although for us at Blue Manakin, it is feasible to integrate an effective Content strategy in any phase of launching a new NFT collection, one of the practices that we like the most, consists of designing from the foundation of this project, accompanying it even before the creation of a new collection.

Once we have defined all the axes that characterize the content of an NFT collection throughout all the stages where we are involved, the next step is to let the content speak for itself, and that is From that moment on, our team of creatives has the capacity to take charge of the production of multimedia material following strategically designed graphic and conceptual guidelines.

In the NFT universe, trends emerge from one day to the next, changing the rules of the game in many ways, both for investors and entire projects. The great advantage of having a solid NFT content marketing is that regardless of the unpredictability of the sector in commercial terms, our multimedia production has the ability to evolve and adapt to any circumstance.

The management of social networks for NFT consists of a delicate balance between the production of multimedia content and the tactical operation of resources intended to foster interaction. While our creative team assumes the task of producing multimedia content aligned to our content manuals, our Social Media professionals take care that its distribution obtains appropriate levels of dissemination and interaction.

The diversity of multimedia formats that we produce with our design team goes beyond 1×1 static images that are reproduced on each social network. From the creation of our strategy and NFT content marketing manual, our team of creatives has an extremely wide source of conceptual resources and references that will allow them to carry out an agile creation, diverse in terms of formats, specialized for each platform, and with an outstanding level of quality.

Our diversity of content formats ranges from the creation of stickers for Telegram, dynamic graphic ads for SEM Campaigns and Display of Google ADS, animated gifs, videos in different formats which can be Motion graphics, informative clips, transmissions and more, even the writing of specialized articles Optimized for SEO.

The reason why a robust content strategy for NFT is so important, that from it, the operation of an NFT marketing strategy is shielded in conceptual terms. However, both content marketing and the projection of an NFT collection run the risk of not being used effectively if the performance of an NFT launch campaign does not have the operational skills and tactics necessary to ensure that the positioning of a new NFT project meets the target audience it needs.