How to use NFTs in the launch of an ICO?

En el mundo crypto existen muchas cosas qué explorar aún para el lanzamiento de una criptomoneda. Una de ellas es la convivencia entre los NFT y las criptomonedas. Un ejemplo útil para la estrategia de marketing para el lanzamiento de una criptomoneda, es la creación de Airdrops de NFT para una ICO.

The development of a project for cryptocurrencies requires solid and strategic planning, which considers the various fronts and challenges that it may face, such as the market in issue or government regulations in force in each country; but also the tools you can use to boost your reach, sparking interest from early investors, but also providing incentives at various stages of your development. As in this case, NFTs during the launch of an ICO.

The development of a new cryptocurrency is usually founded with the purpose of providing solutions to some particular problem, from environmental, financial, communication, social responsibility solutions, to the same entertainment. With this base, the development of the different phases of the life of a token, depends on its dissemination capacity, but above all on the tactics to achieve the loyalty of people interested in investing in a cryptocurrency

In a Cryptocurrency Marketing strategy, everything matters, from communication design , social platforms, to assets developed in the blockchain that will eventually provide certain accesses or functions in the same token.

Why integrate NFT into the launch of an ICO?

The tactical management of the launch of a new cryptocurrency is so important, because it clearly allows the different phases a token will go through from its launch to the overall circulation of the entire project. Particularly from its initial phase, but even throughout the life of a token, endorsing NFTs to different activities or phases of a cryptocurrency is a very useful tactic to reinforce the reputation and loyalty of a community with a certain TOKEN.

As we have discussed before, there are different types of NFTs, beyond just digital art collections, the diversity of NFTs that exist allows us to think of practically any solution linked to both the virtual world and real life.

For example, the smart contract of a Cryptocurrency, it can be designed to release NFT in the wallets of investors with a certain minimum amount of tokens; this tactic can make the impact of an ICO more efficient, but it is not only intended to be an exclusive resource for this stage. NFTs can be integrated into specific phases of a cryptocurrency project.

The NFT applications within an ICO are very diverse, and not only refer to collecting or entertainment. There are very complex NFT-based assets applicable to the financial world, real-world assets like real estate, security tokens, and many more.

For example: A cryptocurrency project based on environmental commitment, can design the NFT airdrop to certify that investors who comply with certain conditions that qualify them as environmentally responsible agents.

The possibilities of enhancing an ICO with the integration of NFT are gigantic, and can combine different elements of the real world and the world of blockchain. If you have doubts about how to operate an NFT strategy within your ICO, contact us and let’s talk about your project.