Education is very important in launching a new cryptocurrency.

Currently about 100 million people around the world use cryptocurrencies in their daily lives, the main reason that has led to its growth to be constant and solid, is the knowledge by its users that cryptocurrencies are an effective and safe way to save and spend.

For success in the new cryptocurrency launch, Education plays a fundamental role, since it depends to a great extent, on the knowledge of the users, that it can be adopted as an effective financial instrument.

Various studies indicate that currently the reluctance of many people to adopt the DEFI, depends on their perception that cryptocurrencies are not a safe way to invest, or they do not know too much about it.

The lack of understanding about decentralized finance and its applications in real life, is currently one of the main obstacles that the launch of a new cryptocurrency faces worldwide. Approximately 44% of people who do not use any cryptocurrency consider that their reasons for not doing so are due to little understanding of its value.

Taking into account a generalized perception and the great competition that cryptocurrencies face within user segments with a higher rate of adoption and understanding of Decentralized Finance, a extremely important strategic arm in a Crypto Marketing campaign must be focused on education and learning, and have the perspective of reaching out to those whose access to cryptocurrencies has been hindered due to their lack of knowledge.

According to studies, currently 6 out of 10 people are sufficiently interested in learning more about decentralized finance or cryptocurrencies. Currently, learning is a fundamental tool for the distribution of cryptocurrency projects throughout the world.

Within the campaigns and content strategies for launching a new cryptocurrency, exploring learning about centralized finance is a medium-term tool that will eventually facilitate the community that is part of our platforms, and started by the need to clear doubts, invest in our cryptocurrency project.

That is the reason why having a marketing agency specialized in cryptocurrencies is essential to promote the development and distribution of a new decentralized model. In the marketing strategies for cryptocurrencies that we develop at Blue Manakin, our content tactics are developed in different directions, both to impact potential investors with great knowledge and experience, and to encourage learning about cryptocurrencies in populations that do not yet know this sector through bottom.