For an NFT launch, content is the heart and social media is the hands

The reason why an NFT marketing agency has such diverse areas as creative, production, content management, advertising, social networks, public relations and more, it is none other than creating a synergy that allows autonomy, but in the follow-up of the same goal.

Once the creative team has created an editorial calendar based on the content guidelines defined in the creation of the content marketing manual, the task of our social media team is to supply each of these resources to the indicated platforms and users.

Each social platform has a very different dynamic, it’s not just about scheduling posts and replying to private messages. The tactics of operation for NFT social networks that we have established in Blue Manakin, focus on ensuring that each published multimedia content manages to reinforce the engagement of our NFT project.

While content in its various formats fulfills a strategic role within the social media operation of an NFT collection, the social media operation for NFT has much more complex specialization qualities than a conventional brand, and that implies a very deep knowledge of the user persona and the rules of etiquette on each platform.

Our work at Blue Manakin goes beyond posting content programmatically, our team is made up of specialists in each social platform, who have extensive knowledge of its structure, and the most effective interaction practices for each niche.

By giving our social media and community managers, pillar-based content lines and extensive content development in various formats, our operation for our clients’ social networks, Telegram channels, or discord servers, becomes a resource highly effective tactical approach, where our operators have the ability to focus solely on fortifying interaction with communities.

The social media operation for NFTis not limited to community management and content posting. Within our development strategy of NFT marketing, we have different high-level resources and tools that allow us to guarantee the exposure of our projects in highly segmented profiles but with an extremely careful use of resources, which allows us to use the budget we have for advertising, promoters, and NFT influencers efficiently.

For us at Blue Manakin, it is extremely important that our social media operation for NFT is based on a professional positioning strategy, which allows us to project the results that our collection needs.