Memberships as a new generation of NFT marketing tools
The application of NFTs in strategic marketing tools for all kinds of brands is becoming more and more common. How are brands using memberships as a new NFT marketing?
Archive for Luca Zollino
April 15, 2022
April 14, 2022
Building a solid network is the key to the success of a crypto project.
En un sector de cuya competencia es además de feroz, sumamente acelerada, el nacimiento y éxito o fracaso de un proyecto cripto suele suceder de manera tan repentina, qué pocas veces la experiencia puede ser registrada ampliamente. La consecuencia es que una gran mayoría de los nuevos cryptocurrency and NFT projects that are launched daily, base their strategies on the almost excessive replication of other successful projects.
April 12, 2022
How should my cryptocurrency’s social platforms operate?
In an environment of infinite competition and with communities increasingly specialized in blockchain technology, the social platforms of a cryptocurrency are one of the most powerful but also delicate channels to operate. Cryptomarketingis a much more complex activity than conventional digital marketing, as it not only integrates new platforms, but also a myriad of resources, concepts, and characters that define the strength of a cryptocurrency project.
April 12, 2022
Putting yourself in investor’s shoes, key to launching a cryptocurrency
The development of blockchain technology and the ever-widening expansion of DeFi alternatives and projectshas created in a very short time an infinite ecosystem in which the cryptocurrency business has great possibilities of success, but many others tend to have a rather slow evolution.
April 8, 2022
What characteristics should an effective crypto marketing agency have?
The importance of an agency specialized in cryptocurrency marketing or NFT marketing is clear, however there are many qualities that a decentralized project must consider to evaluate whether or not an agency is suitable for the launch of a new project. What characteristics should an effective marketing agency have?
April 6, 2022
Play to earn games, the new trend in online gambling
The evolution in online gambling is practically chained to the advances of the blockchain. In the same way that betting with cryptocurrencies became a reality in a very short time,the Play to Earn games are a trend in the blockchain universe that comes from the NFT.Explaining it is interesting and will help us understand why it is a trend we should pay attention to.
April 5, 2022
Top three marketplaces for NFT or cryptocurrency launches
Although during the last two years and Ethereum has been the ideal platform for NFT minting, and recently Solana has experienced an exponential growth of projects and investors, there are several things to consider to determine which platform is the best to integrate the NFT marketing of a new collection.
March 31, 2022
Why whitelisting is so important in launching a new NFT collection
The launch of an NFT collection is much more complex than simply mass producing digital art pieces, even though the graphic and conceptual quality of a collection is extremely important a launch and promotion of an NFT collection has countless development phases and tactical growth tools.
March 31, 2022
How will the NFTs market grow by 2022?
It is no longer a novelty to think about the importance that NFTs have gained in the world market during the last few years. Since their opening in the NFT art market, the development and new trends of non-fungible tokens have tended to diversify in ways that initially might have been hard to imagine.
March 23, 2022
NFTs are making marketing evolve
The trend of NFT marketing over the last few years is, although recent, a new avenue of development that is showing many benefits for its development in brands or with Influencers. The impact of NFTs in marketing is such that everything indicates that it is the beginning of a permanent pairing.
March 17, 2022
Three applications of NFT Marketing for a brand or a company
The NFT marketing. in brand strategies is a field that still remains to be explored, especially due to the little knowledge that prevails about the possibilities that these digital tokens can still offer.
March 15, 2022
How is an NFT assessed?
The creation and launch of an NFT collection requires knowledge of the elements that make a non-fungible token valuable. Beyond being a digital art collection, there are different factors that are important to know in order to determine the value of an NFT.
March 9, 2022
How to sell an NFT?
The rapid expansion of NFTs to all corners of the world has as a collateral effect that a large percentage of users who have contact with this concept for the first time do not what an NFT is and how to appreciate it. Not only that, for the launch of a new NFT collectionit is essential to know how to communicate its qualities. The question for many creators and projects is obvious: how to sell an NFT?
March 5, 2022
BITGERT, the blockchain that exceeds the speed of everything known.
While until the end of 2021, Solana had gained great popularity for being the fastest blockchain in the industry, throughout 2022 Bitgert has shown to date to be the fastest blockchain ever seen. Until recently, Sol has been one of the fastest growing cryptocurrencies due to its scalability, which during 2021 caused many developers and projects to migrate to Solana because of the advantages its scalability offered.
March 3, 2022
How should a brand use NTFs in its marketing strategy?
2022 is the year of NFTs. What for the last few years has been a growing trend in some parts of the world, today is the beginning of a new reality for thousands of brands, not just luxury brands. Little by little, the NFT marketing is a must for all class of brands in the world.
March 1, 2022
What is decentralized marketing?
Web 3.0 is much more than a change of acronyms. While the digitization of a few years ago triggered the web 2.0 to make traditional media such as TV, radio or magazines irrelevant, and the old schemes of marketing and advertising will quickly be put out of action . Web 3.0 is essentially a break with the information monopoly that digital platforms have held for several years. Decentralized marketing is just one of the manifestations of the coming revolution.
February 25, 2022
How is the sports industry taking advantage of NFTs?
One of the most enthusiastic audiences in the world has always been sports in any of its branches, for many years the digital manifestation of sports such as Basketball or Soccer has been very successful in video game consoles, and all kinds of products related digital. Currently blockchain technology has been particularly explored to be exploited by the sports industry with the integration of NFT.
February 25, 2022
The integration of NFTs in brand marketing strategies
What for many experts in blockchain technology is one of the most important developments in recent years, for the public around the world it has aroused a growing and growing interest. Currently 2022 marketing trends point to the inclusion of NFTs in campaigns marketing for different brands.
February 23, 2022
What characteristics should an ICO Marketing campaign have?
The importance of launching a ICO Marketing campaign is fundamental, and something that represents one of the most important efforts for the launch of a new cryptocurrency. Especially for the implementation of a crypto marketing strategy in Latam, the ICO is the phase with the greatest need for momentum, since a new cryptocurrency depends on its success. achieve the transcendence that any DeFi project expects.
February 22, 2022
Why is ICO Marketing so important for a cryptocurrency launch?
For the development of a new cryptocurrency, the importance of an ICO is fundamental, since it is the initial financing phase that will define the completion of all the steps from the launch and distribution of a new token, and the eventual success in the mass distribution of a new Cryptocurrency.
