Archive for Redacción

representacion gráfica de una cadena de bloques

The best DeFi projects of 2022 – part 2

The list of best DeFi projects for this year is extensive and worth a lot of detail on each of the most disruptive decentralized finance projects that promise a lot for the coming months.

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una hoja de ruta representada en papel

What characteristics must the roadmap of an NFT collection meet?

The diversity of formats to prepare the roadmap of a NFT project is very large, and in many ways depends on the objectives and the specific sector to which a collection is directed. However, there are some parameters that every roadmap must meet for the launch of an NFT collection.

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representación gráfica de un roadmap para nft

Why is the roadmap for the launch of an NFT so important?

In the strategy of launching a new NFT collection, there are no steps we can skip. Everything is extremely important and although the disruptiveness of your project is a “plus” that counts a lot, it is also true that a highly structured work will help you not lose direction. That is why we explain to you the importance of the Roadmap in the launch of an NFT collection. The Roadmap is a document that was initially prepared for the technological development sector and that defines the objectives and strategic route of a project, particularly in NFT. In this roadmap, the specific objectives, growth phases and main lines appear in the marketing development. Inside the roadmap for an NFT collection not only the development phases appear in its launch, but also the eventual links that may exist with other projects or platforms. This document represents the backbone in the development of a project and is of special interest to people interested in NFTs who may eventually invest in it, as it provides them with a clear overview of an NFT in its entirety. What should we observe in a RoadMap for NFT? Despite appearing to be an essentially linear document, the reality is that a good Roadmap for NFTusually has a multidimensional approach that encompasses several activities in a single space. In addition to showing the path of particular actions that the project will implement to achieve its goals, Each NFT project can have a particular goal, but it is important that the different paths and activities to achieve it are reflected in the ROADMAP. Especially to promote the follow-up of an NFT project over time, the NFT roadmap must integrate all the necessary resources so that the community that wishes to achieve the project maintains constant follow-up on it. Considering what will be the mechanism to add value to the investors of the project, will always be a resource of great value within a roadmap for NFT. From Giveaways, rewards, to participation in any profits in a sale. Scheduling in the development of a Roadmap for NFT is essential for the credibility of any project. It is important to know to what extent it is functional to add exact dates for certain activities and which are, without a doubt, deadlines in which the project must have full commitment. The fundamental objective of a roadmap is to encourage community confidence in the project and establish elementary guidelines for the objectives of each collection. However, there is no ideal structure for preparing a Roadmap. Although it is an essential document endorsed by each NFT project, a roadmap can be many different things depending on the NFT collection in question. For an independent NFT artist for example, integrating a Roadmap into their collection is not necessarily essential; Since many NFT collectors rely solely on art, a roadmap might not seem necessary. The complexity and characteristics of a roadmap for NFT depends largely on the projection and ambitions of the project, even for independent artists, this roadmap can be a document that adds credibility to the content of each collection and to the artist himself.

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represantación gráfica de una blockchain

The best DeFi projects in 2022

Although with a long road already, decentralized finance is the structure of the blockchain that, particularly this year, will undoubtedly see exponential growth throughout 2022, We present the most outstanding DeFi projects for this year.

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usuario movil interactuando con redes sociales para nft

What social channels does an NFT launch need?

Social platforms are a key element in the marketing strategy for launching an NFT collection. It is not difficult to imagine why, since being digital tokens developed on the blockchain, their only means of distribution is the virtual.

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Características de las finanzas descentalizadas

The importance of DeFi in the evolution of the economy

Mainly in Ethereum, but eventually in other blockchains such as Solana or Binance Smart Chain, DeFiis a concept that is becoming more and more relevant in the evolution of the economy. All financial services managed on public blockchains such as Ethereum are known as DeFi or “Decentralized Finance” Although this is an elementary concept, especially for those with moderate blockchain knowledge, it is important to establish some of the main characteristics of DeFi as a starting point to understand its important interaction with other blockchains and its influence on the diversification of the digital tokens. The DeFis allow common financial operations, such as loans, interest generation, buying insurance, trading, savings and more. All this with a fundamental difference: decentralized finances are faster and do not require intermediation. The activity of the blockchain is almost by definition P2P, or what is the same, a direct interaction between two people and not through a central system, the DeFi are consequently, what characterizes these operations at a financial level. Why is DeFi so important? If Bitcoin as a precursor to Decentralized Finance, it was a disruption in the financial sector, leaving giant intermediary structures like Wall Street out of the game, and all the economic expense and in terms of time that this implied, the evolution of DeFi is underpinned to be the default trend for financial operations globally. In addition to making centralized systems obsolete, DeFi guarantees the democratization of financial markets, being more open, free, fair, accessible and above all: infinitely more agile. Advantages of DeFi The advantages of DeFi are diverse, and can be isolated in the following: Accessibility: The only requirement to participate in DeFi is by creating a wallet. Privacy: It is not necessary to compromise any personal data such as name, address and email. Flexibility: DeFi guarantees the ability to carry out operations under any conditions without problems of transfer management or payment of commissions. Speed: Both interest rates and rewards, and the speed of transfers are particularly fast compared to traditional financial activities. Transparency: Contrary to the secrecy exercised by intermediary companies, everyone involved in a DeFi transaction can have full access to all transactions Currently, all users can participate in DeFi through the use of decentralized applications. Its use does not require all the protocol for opening accounts that conventional banks usually require. The operations that any DeFi user can perform with the simple creation of a wallet, range from obtaining loans, p2p operations such as buying and selling, savings in crypto assets, purchases of tokens and various assets and plus. Beyond the myth of speculation surrounding decentralized finance, its use and integration as a financial tool means long-term investment potential for users of this cryptographic utility.

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protocolo de consenso de solana

What is the Solana consensus protocol?

Not only Solana AKA «the ethereum killers», but most of the new Blockchain, are based on the PoS consensus platform . Which is basically a replacement for PoW miners in order to validate the next block.

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solana, the ethereum killer

Meet Solana. «The ETH Killer».

In the race to dethrone Ethereum from the blockchain leadership, Solana is fast becoming the alternative, considered by several investors as «the ethereum killer» Why? Because it is faster and cheaper.

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What kind of tokens exist?

As the penetration of tokens advances and is integrated into all kinds of processes of daily life, it leaves behind many elements that seemed usual in daily life, but that complicated intermediation, the management of all kinds of operations, the beneficial effect of the tokens can be seen very clearly in the financial sector, which at many levels has managed to solve large potholes that in simple operations, involve unnecessary expenses and compliance with slow and complicated protocols.

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la utilidad de los tokens basados en la blockchain

What are tokens?

The universe of blockchain technology is expanding every day, and the concepts linked to it are constantly evolving. This is the case of Tokens, a term that was initially used to describe a cryptocurrency or cryptoactive. Gradually «Token» is a concept that has branched out in many directions and levels. Currently there are many types of tokens, and its applications and features have an equally diverse context.

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Errores SEO comunes en un sitio web de criptodivisas

The most common SEO mistakes on cryptocurrency websites

A campaign by marketing for a cryptocurrency launch can be perfect, from the conception of the project itself, to the strategic and tactical lines that define the phases, content channels and resources; but if the cryptocurrency website SEO strategy makes certain mistakes, the collateral damage can be serious.

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Elementos seo importantes para un sitio web de criptomonedas

SEO for Cryptocurrencies

Same as developing a whitepaper and other elements of Crypto-Marketing, SEO for cryptocurrenciesis one of the most powerful ways to boost any cryptocurrency project.

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cómo crear una colección nft

How to create an NFT collection

The promotion of a non-fungible token project is only one part of the whole way forward for a collection to see the light of day. The creating an NFT collection goes through many phases and all are important to know, in all of them the balance between creativity, methodology and strategy are a constant skill.

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Elementos que componen un whitepaper para criptomonedas

The importance of the whitepaper for the launch of a cryptocurrency

Since the birth of Bitcoin in 2008, the exponential growth of the crypto sector, the cryptocurrency market, and the importance it has gained in the world economy, has gradually made all the token projects developed in blockchain, adopt self-regulatory measures, which provide certainty and solidity for the life of a crypto project in the market. The importance of the whitepaper for the creation of a cryptocurrency is indisputable, since parallel to its development, the operational parameters and all the elements that make up this document, create the scaffolding that will give life and course to a cryptocurrency throughout his life.

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Representación gráfica de un airdrop para crypto-marketing

Airdrops for crypto-marketing

Although it is a concept that can easily be confused with how to transfer files between iOS or Mac OS devices, airdrops for cryptomarketing are a very common tactic in promotion of a new cryptocurrency. In simple words: it is the free distribution of coins during a launch.

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crear una estrategia de crypto maketing

How to make an effective crypto marketing strategy.

The accelerated pace at which the crypto world evolves is only direct evidence of something that also makes it very interesting: the people who are part of it, from an amateur level, creators, to investors, are highly specialized users in digital, and the way Reaching them is many degrees more complex than with a conventional digital marketing strategy. In perspective a campaign promoting cookies or electrical appliances is not the same as a campaign marketing for an NFT or Cryptocurrency project.

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The 5 best participations of the brands in the NFT

The foray of brands into NFTs was a trend that since 2021 was seen as one of the most effective marketing tools for all types of brands.

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Discord para promoción de NFT

Why use Discord to promote an NFT project?

Although the answer to the question is obvious, and clearly the potential clients of a crypto or NFT project are here, it is also a bit coincidental that Discord is currently one of the most important platforms to promote NFTs

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diferentes estrategias de marketing para cryptos

Top 10 marketing strategies for cryptocurrencies

Although the cryptocurrency market is still young in many respects, the different methods to position these projects effectively are very diverse. This is the top 10 crypto-marketing strategies.

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las mejores estrategias para invertir en nft

Top 5 strategies to invest in NFT

In a growing and increasingly diverse NFT universe, it is obvious that the doubts and activities regarding these digital assets are gradually greater. Not only is the interest in owning Non-Fungible Tokens, more and more common, but also to see in them an interesting business opportunity. These are the 5 best ways to invest in NFT.

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