blockchain and digital marketing

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Amazon to Launch NFT Marketplace Next Month, Offering Digital Collectibles Tied to Real-World Assets

NFTs Tied to Real-World Assets Amazon is reportedly launching an NFT (non-fungible token) marketplace on April 24th, which is seen as a significant move in the crypto space. The platform will allow customers to purchase NFTs tied to real-world assets without the need for crypto wallets. The launch will feature 15 NFT collections, which will be available on Amazon’s website and can be seen by clicking the “Amazon Digital Marketplace” tab. The company will alert US Amazon Prime customers of the digital collectibles plan once it goes live. Amazon as a Trusted Intermediary This move is significant for two reasons, according to Christopher Alexander, chief communications officer for Liberty Blockchain. Firstly, Amazon is a well-known and trusted brand with over 200 million Prime members, which can serve as a trusted intermediary for customers experiencing Web3 for the first time. Secondly, Amazon’s entry into NFTs brings significant lobbying heft to a crypto industry fighting on multiple fronts. Momentum for Non-Crypto Firms to Experiment with NFTs The NFT market has taken a beating since the collapse of TerraUSD/Luna in May 2022 and the FTX debacle, but it seems to be rebounding. DappRadar noted in its February industry report that NFT trading volume spiked to $2 billion for the first time since last May, up 117% from the previous month, largely driven by Blur, the zero-fee marketplace launched last October. Room for Competition in the Nascent NFT Space Amazon’s NFT marketplace will likely differ markedly from what OpenSea has on offer, according to Anthony Georgiades, co-founder of Pastel Network. Amazon may try to incorporate NFT tech into their current business operations, perhaps tying them to the sale of physical goods. It’s still too early to tell what is planned, but it is exciting to see a Web2 giant dipping its toes into the crypto world. Amazon’s Distribution Network as an Advantage in NFT Marketplace Although it remains to be seen whether Amazon’s NFT marketplace will compete with OpenSea, they could co-exist, according to Mo Shaikh, co-founder and CEO of Aptos Labs. What may work in Amazon’s favor is the retail giant’s distribution network, which experts suggest could provide real utility for NFTs, something other marketplaces and infrastructure can’t handle. The launch of Amazon’s NFT marketplace is expected to help familiarize the company’s vast customer base with Web3 technology, which could drive further adoption of NFTs and crypto more broadly.

Celebrities who already own a land in the Metaverse

The concept of the metaverse has become so widespread that there is a gigantic proportion of people who believe that there is a virtual “place” that serves as an access point. What does exist are a multitude of proposals that fall under the Metaverse initiative, such as virtual games, digital universes to connect to for socializing, or other types of initiatives. Celebrities in the metaverse: Snoop Dogg He has landed in The Sandbox which is one of the metaverses on the Ethereum blockchain. This space is going to create a virtual representation of his real mansion that he has in California. He has already announced that, once his virtual home is open, he will use it to arrange various events, such as car shows, virtual concerts where he will perform himself, or pool parties. Quite a few people are still waiting to go to Snoop Dogg’s virtual mansion, and best of all: there is someone who has applied for the chance to be Snoop Dogg’s virtual neighbor, so he has bought the house next door. Paris Hilton Paris has also brought her real mansion to the virtual realm, so her fans will be able to see it up close. Not only that, but she mentions that one of the attractions of being able to go to her mansion virtually is that users will be able to go into her closet and digitally merchandise several of her clothes. Other celebrities in the Metaverse Celebrity Lim Junjie, one of Singapore’s most celebrated artists, has invested a huge proportion of money in buying land in Decentraland. Model Sara Sampaio has bought a private island in Sandbox while Vashu Bhagnani has invested in buying a virtual place known as Poojaverse to be used by his organization. Also, tennis player Stanislas Wawrinka has bought a private island in Sandbox. Metaverse costs Land values in the metaverse have grown enormously in 2021: if we take the data from the analysis, in the first month of the year of 2021 they had an average cost of $100, however, already in the last month of the year of that same year, the figure climbed to $15,000 on average. Along the same lines, according to Forbes, around 8,000 virtual lands were sold per month in the two worlds (The Sandbox and Decentreland), at an average transaction cost of 3.5 Ethereum between November 2021 and January 2022.

How NFTs and video games work together

NFTs have reached another space in society, in this case that of Video Games. Precisely the NFTs, became famous among the fashion industry, works of art or real estate, and have observed a totally new possibility among the video game industry. NFTs to the video game industry In the framework of the entire crypto world, they are unique assets that cannot be exchanged or exchanged for another that has the same cost. They work through blockchain technology, the same technology that is applied in the cryptocurrency environment. His fame was present in numerous industries of the society of which we are a part: Moda: Los diseñadores de moda de lujo permanecen apostando por el planeta NFT y las criptomonedas, ofrendando varios de sus productos a modo de activos digitales. Arte: el valor de los NFTs en el mercado de las obras de arte viene dado por el costo exclusivo y único de todos dichos activos. Inmuebles: la zona inmobiliaria se vio en especial perjudicado por la tecnología blockchain. Estas características, que se gestionan a modo de NFTs, se ponen a la comercialización en mundos digitales como Decentraland. The power of NFTs in the video game industry NFTs in video games have the possibility of being used to decide the ownership of characters, objects, weapons and other assets that we have the possibility of discovering in video games. But its primary use in this market was rewards. In this way, video games are provided with a new added cost since now they also have the possibility of obtaining rewards that are translated into monetary assets. The Axie Infinity Project The video game Axie Infinity is considered the most recognized among investors in cryptocurrencies and blockchain technology. In the game, users have their own NFTs as pets, which they feed, raise, and fight with other pets in the game. Although at first glance it looks like a video game, it is also It can be considered as a trading platform for NFTs. To get rewards, users just have to play, which means that players have to raise their little pets, feed them and win battles with other characters. Conclusion NFTs in the video game industry not only bring benefits to the player, but also to the inventor of those games. The term Gaming 3.0 has been developed, which refers to a totally new way of governing video games within blockchain technology and NFTs.

What are The NFTs are and how do they work?

NFTs (non-fungible tokens) are an asset that cannot be imitated, in the digital world that is compared to selling any other type of asset or property, but in an intangible way (soft technologies). These tokens can be viewed as certificates of ownership of virtual or physical assets. How do they work? With NFTs, art can be tokenized to create a digital certificate of ownership that can be bought and sold. As with cryptocurrencies, a record of who owns what is stored in a shared ledger such as the blockchain. The records cannot be falsified because this “ledger” is securely maintained by thousands of computers around the world NFTs can also contain Smart contracts that could provide the artist with, for example, a share of a future sale of the token. In many cases, artists retain the copyright to sell copies of those works and thus continue to sell. But for a buyer of an NFT who holds the token, it proves that he is the original owner of the work. Some people compare it to buying a copy signed by the author. In theory, anyone can tokenize their work to sell it as an NFT, but interest has grown following reports of multimillion-dollar sales. In this way, each person can give a “value” to the NFT with the simple fact that they believe that it is something valuable, that is the reason for the multimillion-dollar sales. Main characteristics of NFTs The main characteristic of NFTs is that they are not digital assets, but pieces of digital content that will be stored on a server. There are different value ranges for each NFT based on its rarity and exclusivity. therefore its value is greater and may even increase over time. They are based on two standards, the original ERC-721 of Ethereum, where NFTs began to move, and the more current ERC-1155, which allows working with several tokens at the same time through a single smart contract, unlike the original , which requires a smart contract for each token. We have already seen some examples of NFT throughout the entire article, la obra de Beeple El primer tweet Coleccionables de la NBA. NFT del meme Nyan Cat vendido por más de 700.000 dólares. NFT de la primera portada de la revista Time, actualmente en subasta. NFT de la antología de terror Killroy Was Here del cineasta Kevin Smith, actualmente a la venta. NFT Vic Rattlehead: Genesis de Megadeth, una imagen del logotipo de la banda y su mascota en movimiento, vendida por 18.000 dólares.

How to make and sell an NFT?

Opensea is the largest marketplace for digital goods such as collectibles, video game objects, digital art, and other types of assets that remain stored in the Ethereum blockchain. That is why below we will talk about some steps we must do to be able to publish and sell our NFTs through this marketplace. Create a wallet, First of all, having a wallet is a prerequisite to moving around Opensea and virtually any other decentralized marketplace. Metamask is a pretty good alternative to have your tokens and NFTs because it is the most used one. How to sell in Opensea? If you want to try to join this wave, here’s how to sell on Opensea in 5 steps: Step 1: Make your gallery beautiful To produce a collection, click on Create – My Collections at the top right and the “Create” button. Enter a name for the collection, and a specification and upload a 350 x 350 image that works as a logo. Once we click on “Create”, a pop-up will appear mentioning that our collection was developed, so we click on “Add items”. Step 2: Have a file that you want to make NFT. It can be audio, a tweet, a song, a video, a photo, a painting, or a digital drawing. Just keep in mind that it has to be something you own, and with that, you click on “Add items” in our collection, we log in with our wallet again and start generating our first NFT. Apart from this, we see 3 more possibilities to add: Properties, Levels, and Stats. These are very useful if you create a collection and want to differentiate the properties they have from each other. Let’s imagine that we have a collection of characters for a video game and some have more levels than others or do more damage, that’s what the Stats are for: this section is often used if you are going to generate numerous variants of this NFT and you want the client to taste the total portion that is there. Here are some things to consider for your NFT: You must upload your file. Make sure it is no larger than 40 MB. You must fill out a certain form: o Title o Description o External link o Properties o Levels (for example, if it is a set or if there are several pieces) o Statistics o Unlockable content (can be files, links, or other information that can only be seen by buyers) o Specify if it is sensitive content Step 3: once you have everything ready, launch the first offer, which determines how many copies of the NFT can be made. It also allows you to freeze the metadata. In the end, click on create, and that’s it, you have your first token. Follow the rules that your wallet tells you. If you do not have ETH in the wallet at the time of listing, read Step 4. Step 4: (optional): Buy Ethereum (ETH) You can search the internet for any dealer to get ETH to market. If you are using Metamask, you can click on Buy and with a card and a small commission, you can trade ETH. Step 5: Once you create your token, you will get an option to sell it, you can choose if you are going to sell the work at a fixed price, to the highest bidder, or together with other works. You will also be able to choose in which cryptocurrency you want to get paid. Now, think about that absolutely every transaction you make on the blockchain generates an expense, and this depends a lot on the size of your file and the data you have filled in this section. Now you have to take into account certain expenses that are going to occur and why it was important to fund the wallet. o The commission for OpenSea o The wallet platform fee for the blockchain of the cryptocurrency to be used (Only at the beginning, for your next sales it will not be necessary). o Commission people who refer potential customers to your art. We hope this information can help all those artists who are looking to start selling their artwork through this medium.

NFT influencers: The top 25 influencers to follow in 2022 between IG, TT and YT

In the NFT world there are countless content creators, but which are the real influencers, that’s why we bring the best influencers of the main social networks that are used for this world, which are Twitter, Instagram, and Youtube. Top 10 on Twitter. On Twitter we can find from collectors to market analyzers and collections, so here are the top 10 that you should follow. 1. RealMissNFT. 159.7K followers One of the most influential women in the NFT space. This artist is known for her edgy and innovative works as an NFT, so she generates quite a buzz within her community. Currently, she always uploads updates about her work in progress Mathematics, follow her to learn more about this metaverse. 2. Cryptobaristas. 8.5k followers He has caught the attention of thousands of Twitter users for being one of the first and most popular NFT coffee shops. Following him equally brings awareness as he talks about the coffee industry, and supports reforestation efforts in Honduras. 3. Farokh. 236.1K followers. This is an influencer who loves to collect NFTs, among his possessions he has important pieces like “Make Love Not War” by AlienqueenNFT and some of Cory Van Lew’s watches. He has rug radio, which is a channel he uses to talk about investments and NFTs. 4. Deezer. 190k followers. Director of the @fractional_art account on Twitter where he collects NFTs from the metaverse. Has his project, NEONDAO which makes it possible for users to create in-depth avatars with new features in the metaverse. Here users can create mages, warriors, and much more. 5. Ohhshiny. 129k followers One of the developers of DIGITAL which is a company dedicated to investing and growing the metaverse. In his social networks, he talks about his passion for NFTs through the promotion of NFT creators, and the latest trends in cryptocurrencies, and also shares opinions on the evolution of NFTs. 6. Dikasso. 23k followers NFT creator and collector in his repertoire include artwork from Rarible, Based Fish Mafia, and Tide Estates. He doesn’t consider himself an influencer but his large community of followers would disagree. 7. J1mmy.eth. 118k followers. Founder and CEO of NFT42. A company that offers a range of NFT solutions, including lifelike avatars built on Ethereum and tools for brands to launch and manage their own NFTs. NFT42 equally oversees the most active NFT community and offers mini competitions built on Ethereum in the metaverse. 8. Nounsdao. 43k followers. To achieve more reach and notoriety, this brand has launched several campaigns that reward users in the NFT space to make creations that pair their signature glasses. It’s an NFT gone meme, so by following it you not only get to find out about the latest things concerning NFT but you can also have a good laugh with their marketing campaigns. 9. Richerd. eth. 45K followers CEO of Manifold, software that provides NFT creators with the tools they need to develop NFT collections with ease of navigation. In their networks, They bring a great awareness of NFT security and the influence of cryptocurrencies and NFTs on physical issues. 10. Gorro. 182k followers This influencer focuses on giving the latest news about NFTs, cryptocurrencies, and trading. Twitter users follow this account for tips on how to sell NFTs, invest in NFTs, and how trends in the physical world affect the metaverse. 11. Gremplin. 57K followers Creator of funky NFT artwork, on his networks he promotes other creators he likes. He also likes to share information about NFTs and cryptocurrency trends. Top 10 Instagram NFT influencers. On Instagram, we can find influencers of all kinds and not only of NFT who share interesting information about this environment through images that often attract attention or themselves. 1. Mark Cuban. 17.M followers He is a big shark in the world of cryptocurrencies, NFTs, and investors. His content used to focus solely on cryptocurrencies, but with the rapid rise of the NFT market, he started to dabble in them as well. Mark Cuban is appreciated for his appearance on Shark Tank, his financial and personal advice, and his strategic investments. 2. GmoneyNFT. 41K followers. He gives his followers up-to-date information about NFTs and the metaverse. In addition to the fact that he also organizes events in the metaverse and donates the proceeds to various foundations, both of which he has influenced that he has already become a verified metaverse account. 3. PranksyNFT. 21K followers One of the most influential women in NFT is the founder of NFTBoxes, a company that provides custom boxes to users filled with NFT collectibles. In her networks, you can learn more about her project and in general if you are interested in the NFT project talk. 4. Artchick. 3.9k seguidores NFT creator, motivational speaker, UX designer, and painter. She is known for promoting and celebrating other NFT artists as well as designers and painters in the physical world. In her, you can find many interesting and beautiful arts that you will surely like to be part of your NFT collection. 5. Mattmedved. 83K seguidores A proponent of NFT development, he mainly offers advice on NFT investments. By following him you can understand how cryptocurrencies and NFTs work, along with tips on how to be in this digital space. 6. Garyvee. 9.8M seguidores Developer of the veefriends project to create a community and knowledge base for everyone interested in the NFT world. Users can also view their NFT collections and will also be able to attend educational sessions to expand their knowledge of the metaverse. 7. Snoop Dogg. 70M seguidores Snoop Dogg’s main ambition in the NFT world is to make Death Row Records the first NFT music label. Snoop Dogg at the VMAS performed with Eminem Feat BASIC. If you want to be entertained for a while but still connected to the NFT world you should follow him. 8. Beeple. 2,5M seguidores Snoop Dogg at the VMAS performed with Eminem Feat BASIC. If you want to be entertained for a while but still connected to the NFT world you should follow

25 Crypto influencers to follow on IG, TW, and YT for 2023.

Finding the right people to teach you about topics like cryptocurrencies can be difficult. If you’re a cryptocurrency enthusiast looking for some insight into the world of cryptocurrencies. What is a crypto influencer? The popularity of social media and the growing interest in cryptocurrencies has made it possible for cryptocurrency influencers to regularly inform themselves about the cryptocurrency market. A cryptocurrency influencer is someone who has years of experience investing in cryptocurrencies and posts content related to cryptocurrencies and the decentralized economy on the Internet to inform and educate others. Cryptocurrency influencers discuss weekly developments, the latest investments, and predictions on the future state of cryptocurrency marketing. For all cryptocurrency enthusiasts, here’s a list of the top 10 cryptocurrency influencers to follow on Instagram, Twitter, and YouTube 5. Top 10 on Instagram: 1. Robert Kiyosaki In the early 2020s, celebrity Robert Kiyosaki became an advocate for decentralized finance. Kiyosaki’s success in writing about finance and wealth encourages his followers to explore endless cryptocurrency opportunities. In addition to cryptocurrencies, Kiyosaki also provides quick tips and tricks for building wealth by saving moderately and maximizing your investment portfolio. Followers: 2,900,000 2. CryptoExplorer CryptoExplorer is another Instagram account managed by an anonymous team of cryptocurrency enthusiasts. With interesting media and various topics related to the growth of cryptocurrencies, CryptoExplorer easily gained over 642,000 followers. Followers: 659,100 3. Cryptonary Cryptonary is a team dedicated to keeping you informed about the cryptocurrency market, metaverse, and NFT. Cryptonary is one of the trusted sources for the latest news and trends in social media. Its content ranges from funny memes to concise analyses of various cryptocurrency-related topics, such as weekly market trends, metaverse development, and NFT printing. Followers: 562,000 4. BitBoy Crypto Ben Armstrong, popularly known as BitBoy Crypto, is a cryptocurrency enthusiast with a large following on Instagram. The content creator is dedicated to broadcasting cryptocurrency news and updates in videos, either on Instagram as vertical videos or on YouTube. In addition to generating discussions with videos, Ben likes to share memes on Instagram. Followers: 474,600 5. Irene Zhao Zhao is one of Singapore’s most influential internet stars. Zhao is one of the countless celebrities who have launched their NFT collection. After the successful launch, Zhao hopes to create a blockchain-based platform for online creators to get decent compensation. Zhao’s success is a testament to the power of influencer marketing, which is gaining traction and delivering profitable results from start to finish. Followers: 441,600 6. ShareCrypto ShareCrypto is one of the oldest accounts for cryptocurrencies and other related news since 2016. For anyone who wants to keep up with the latest market news, ShareCrypto is a must-visit account for the variety of featured articles. Followers: 421,500 7. Armando Juan Pantoja FinTech entrepreneur Armando Juan Pantoja, better known by his username tallguytycoon, is a recognized expert in cryptocurrencies and finance. With a background in software engineering, Pantoja has significant knowledge about optimizing blockchain-based technologies. Pantoja’s Instagram feed is the holy grail for cryptocurrency traders just starting. Pantoja also shares motivational quotes to inspire people in their cryptocurrency trading endeavors. Followers: 406,000 8. Coingrams Coingrams appeals to cryptocurrency enthusiasts with its fair balance of cryptocurrency market highlights and memes. Followers: 261,300 9. CryptoPunks CryptoPunks is an Instagram account full of NFT art. CryptoPunks shares new NFT releases on Instagram to gain followers and generate excitement. Although the Instagram account is unofficial, it highlights these digital artworks’ popularity and cult-like influence. Followers: 246,100 10. Matthias Mende Matthias Mende is one of the top cryptocurrency influencers in Dubai, with over 215 000 followers on Instagram and a diverse portfolio in cryptocurrency trading and social media marketing. His foray into cryptocurrency marketing began with Block Gemini, where he served as Chief Strategy Officer at the blockchain development company from 2018 to 2021. Mende’s interest in cryptocurrencies ran deep and he launched his celebrity and blockchain marketing platform, Bonuz. Followers: 213,400 Top 10 on twitter: 1. Elon Musk Elon Musk is one of the most influential people in the cryptocurrency world. His prolific tweets are known to move markets and dictate the next best investments. The platform’s board of directors unanimously accepted Elon Musk’s offer to acquire the social network for $44 billion. Followers: 124,000,000 2. Vitalik Buterin One of the best experts in cryptocurrencies would undoubtedly be Vitalik Buterin, the co-creator of Ethereum. His influence in the cryptocurrency world has been immense, not only with the founding of Ethereum but also as an investor in other currencies. He is one of only five people to achieve billionaire status before the age of 30 and is well-known in the cryptocurrency community. Followers: 4,700,000 3. Adam Back Adam Back’s influence in the cryptocurrency world dates back to his beginnings in the 1990s as one of the first bitcoin developers. He is currently the CEO of Blockstream, a cryptocurrency company where many of the core bitcoin development team members work. Followers: 505,200 4. Andreas Antonopoulos One of the most influential and respected people in cryptocurrencies, Andreas Antonopoulos was instrumental in his growth as an enthusiast and educator. As a leading cryptocurrency analyst, he is known for his insights that help others learn about Bitcoin and other decentralized technologies. He is also the author of two bestsellers, Mastering Bitcoin and The Internet of Money. Followers: 754,700 5. WhalePanda An early Bitcoin adopter, WhalePanda has been in the crypto space since 2013. Followers: 294,600 6. Camila Russo Camila Russo is a former Bloomberg reporter and content creator who has written extensively on finance across continents and asset classes. She is also the founder and CEO of The Defiant, an information platform focused solely on decentralized finance, for good reason. At The Defiant, she leads a team of content creators who provide essential information about the rapidly evolving world of cryptocurrencies and decentralized finance. Followers: 90,900 7. Sara Trojanowska Altcoin Sara is one of the newest cryptocurrency advocates in the community. Apart from that, Altcoin Sara is also a YouTuber; On her channel called Altcoin Buzz

Turkey to start using blockchain-based ID for online services

Shortly after the Central Bank of Turkey will complete the first test of its CBDC, Turkey launched a blockchain-based digital identity application. A digital Turkey in 2023 Turkey plans to use blockchain technology to log into online public services. e-Devlet, Turkey’s government digital portal used to access a wide range of public services, uses blockchain-based digital identities to verify Turkish citizens’ logins. Turkish Vice President Fuat Oktay announced during the Digital Türkiye 2023 event that citizens will be able to access e-wallet applications using blockchain-based digital identities, reports Cointelegraph Turkey. Turkey is a crypto country Turkey is obsessed with cryptocurrencies, especially Dogecoin, study reveals Oktay called blockchain-based applications a revolution in e-government efforts and added that online services are becoming more secure and accessible thanks to blockchain technology. Users can store digital information on their cell phones. “A login system that works in the realm of digital wallet applications will allow citizens to log in to e-Devlet with a digital ID created on the blockchain network,” Turkey’s vice president said. New blockchain-driven projects could become a reality in more and more countries Turkey has announced several blockchain-encouraged projects in recent years, but very few have come to fruition so far. The country’s plans for a national blockchain-based infrastructure date back to 2019. But aside from a few proof-of-concept projects and a central bank digital currency trial that came after some delays, its blockchain-based ambitions are what they have hopes. Turkey’s Konya cultural center has been developing a project for a city currency that citizens will use to pay for public services, but no further progress on this has been communicated to the public in the past two years.

The importance of the digital marketplace with the metaverse and NTFs

First of all, it should be noted that companies can develop their business in the Metaverse through NFTs or Non-Fungible Tokens. These are nonfungible tokens which are an object similar to a currency in the digital world, but without legal tender value since it is created by a private entity, as is the case of cryptocurrencies. Coins as legal tender are fungible: if you need to pay with euros, it doesn’t matter. Uses of NFTs Their use started with collectors, as was the case in numismatics (collecting coins, medals, tokens, and paper money), but has moved to the digital world. In music for limited editions, in cinema to buy movies, in sports athletes sell their image as NFT and in fashion, where it evolves more along with the world of video games, physical products are sold but in the virtual world. “A participant can walk through a virtual mall and buy a digital Mickey Mouse costume for their avatar at the Disney Store, then go to the food court to pick out some food and have it delivered to their home via Uber Eats. and enjoy a live Beatles concert at the Spotify Performing Arts Center. You can watch the concert on your AirPods on Spotify whenever you want to run in the physical world and compete against your friends in an AR Peloton-like experience. How to create an NFT On this website, we find the testimony of Emily Dickinson, a poet who turned her works into NFTs to sell them. As he tells us, the first step is to define the concept, that is, to give a name and meaning to what you are going to create. Fortunately, almost no programming knowledge is required to coin NFT, and there are platforms or marketplaces such as OpenSea or Rarible that make things easier for the user. For example, OpenSea uses Ethereum and Polygon as blockchains. It requires an ETH wallet like MetaMask or Coinbase and pays the fees charged by the blockchain used. Now with this, we are ready to connect to the community. How NFTs are linked to the Metaverse The Internet started with Web 1.0, where it was read-only, designed for businesses, applications were digital forms and based on home pages. It allows reading and writing, it is made for communities, the applications are digital and it is based on social networks. Social networks that form communities and blogs appear and change the concept of the Internet. And the next will be Web 3.0, where privacy is intended, it is made for people, applications are intelligent and it is based on blockchain technology. Examples of NFTs in the metaverse NFTs of Beeple’s works were sold by Christie’s auction house for over €69 million. The first tweet was converted to NFT and sold on Ethereum for almost $3 million. The first record to be sold as NFT was made by Kings of Leon for over $2 million. It consists of setting up an online virtual environment where users can interact, talk, and generally communicate. Problems selling NFTs in the metaverse Tarantino has created seven NFTs that he intends to sell, consisting of a digitally scanned scene from the handwritten pulp fiction script, with the director’s voiceover. For this, Miramax sued Tarantino in November 2021, alleging that the director had no rights to develop, market, and sell NFT related to the production company’s films. The most recent and notorious lawsuit was by Nike, a shoe brand, against Stockx, an online marketplace for selling shoes, primarily for selling unauthorized images of Nike shoes as NFT. And this lawsuit is filed based on trademark infringement, so shoppers are not confusing NFT with the shoes Nike sells. StockX receives the shoes for resale, and verifies that they are genuine, which is an additional value, so Nike’s claim cannot be based on counterfeiting or infringement of image rights, intellectual property, etc., since the shoes become the StockX truly manufactured by Nike simply because their originality translates into NFT.

The Metaverse and the NFTs – Key Differences

In recent months we have seen emerging technology news and trends centered on the Metaverse. The Metaverse along with NFTs The Metaverse offers many new experiences in the virtual world such as attending virtual concerts, traveling, shopping, transacting, going to the movies, trying on clothes, changing the way you work, creating new branding, etc. The main connection between Metaverse and NFTs is that it contains a complete economy and encompasses the physical and virtual worlds, so it is decentralized. Hence the assignment between the two is related to digital assets and how value is assigned to them. The blockchain When we talk about NFTs as assets for transacting in the metaverse, it is necessary to clarify that they use the same blockchain technology that cryptocurrencies use, although they are not a type of currency per se. We know digital assets as works of art, video game content, music, or any material that can be attached to that particular token. Hence why so many artists and content creators have joined this new trend of monetizing their work. The assignment with blockchain goes through a fundamental pillar as it is that this technology ensures that these assets are verifiable, that is, buyers of a single asset can monitor it. Why are NFTs the key to the metaverse? The unlimited trading opportunities offered by the Metaverse make its association with NFTs a natural fit. NFTs can help gain exclusive access to a specific location in the Metaverse and virtual property titles. Examples include: Fair and transparent economy: the union of the two allows individual users and businesses to easily represent their assets and solutions in the real world in a decentralized digital environment. The blockchain network would be responsible for providing transparency and immutability as the metaverse would be based on this fair and open economy where there would be no possibility of artificial inflation of values. Purchase of property: metaverses allow users to obtain full ownership of virtual rooms in the metaverse through NFT. Examples include selling virtual land for profit or renting land for passive income related to building business, or event development. The possibilities are endless and there is much more to discover. The coming together of NFT, Metaverse, and Blockchain marks a tipping point and has the potential to transform the future.

Sony is interested in NFT and Blockchain integration

Public records from the U.S. Patent and Trademark Office (USPTO) have revealed that Sony is seeking to patent a tracking system for non-fungible tokens (NFT) and Blockchain-based digital gaming assets. Tracking system for NFTs in games. The patent explains techniques for generating, exchanging, tracking, authenticating, and/or transferring unique digital assets associated with a video game, integrated game resources, and characters. A system and procedure for tracking digital assets associated with video games. The digital assets have the potential to be in-game digital assets, such as in-game objects or characters. The digital assets have the potential to be video game digital media assets that represent gameplay instants of a video game, such as video clips or images. Sony is attracted to NFTs in video games. It is also probably the first Sony development concerning NFTs, called digital collectibles. As The Block reminisces, Sony has previously explored utilizing blockchain technology to administer and teach tune creator’s rights. It should be noted that Sony’s latest presentation concerning a Blockchain and NFT system for video games does not ensure that the firm will indeed proceed with plans to join such technologies. Sony will require to update the filing if it wants to proceed with the patent process, that report incorporates. This is not the first time the organization has filed a patent application that mentions digital assets. Last year, as Bitcoin Daily reported, Sony filed for a patent to generate a platform for E-Sports betting that would enable payments with both fiat currencies and Bitcoin. That filing also mentions digital collectibles.

Celebrities who already own a land in the Metaverse

Car brand Porsche enters the NFT world

In the last 2 years, brands started to embrace a world that combines physical and digital environments. In July 2021, Coca-Cola issued and sold NFTs to benefit Special Olympics International. Now Porsche is entering this world. The luxury sports car maker made its official foray into Web3 known and revealed early plans for its decentralized future. These NFTs have a great opportunity to grow The first Web3 plan planned by Porsche is a collection of 7500 NFTs based on the traditional Porsche 911. Toutiao helps flesh out your NFT design after purchase. Each route embodies a specific aspect of the Porsche brand identity and influences the overall design and identity of NFT. Ultimately, with this new virtual brand showcase, Porsche aims to extend its eye-catching automobile and integrate coveted artwork into the digital planet. To this end, as he outlined the aesthetics of the 3D images, Porsche’s Director of Innovation and Procedure, Lars Kraemer, commented that the equipment “will leverage Porsche’s heritage, the brand’s traditional resources, and modern lifestyles to produce an exciting. He further emphasized that Porsche leaves some independence to car owners who “can manifest their style and mood as they wish.” “We are involved for an extended term and our Web3 team has full independence to develop creations in this area,” mentioned Lutz Meschke, Vice President and Executive Committee for Finance and IT at Porsche. These NFTs have a great opportunity to grow In addition to NFT which was launched in the first month of the year, Porsche is additionally doing work to integrate blockchain technology into its recent (and future) processes. Especially, the company’s innovation administration accessories pose that it hopes to convey its purchasing and supply chain vivacity to Web3. What the strategy will look like To spread the word about the NFT launch and provide a better understanding of other Web3 initiatives, Porsche organized a panel discussion, as well as a 5-day event, The Web3 Metropolis where Porsche team members will discuss their Web3 access with visual artist Vexx. Web3 is providing the company with a way to deliver transformative digital experiences to customers. In addition, NFT and other Web3 technologies extend the creative process, enabling brands to co-produce with their consumers and deliver more personalized experiences.

Facebook and Instagram to support Polygon and Solana’s NFTs

Meta, the company of Mark Zuckerberg has announced a set of end-to-end tools that will let its users mine NFTs, on the Polygon blockchain. They announced at Creator Week 2022, in which the social media company said it would allow its creators to make “digital collectibles” and sell them “both on and off Instagram.” According to Meta, it will first a small group of selected creators in the USA are going to be able to test the novel features, make their digital collectibles, and sell them both on and off Instagram. “Meta will not charge fees for producing or selling digital collectibles until 2024 and at launch, we will cover blockchain fees for buyers,” said Stephane Kasriel, director of business and financial technology at Facebook’s parent company. Still, Meta has not announced how high the commission it plans to take from NFT sales beyond 2024 will be or what its royalty system for creators will look like. The company led by Mark Zuckerberg already supports the Ethereum, Polygon, and Flow blockchains.

How NFTs and video games work together

NFTs have reached another space in society, in this case that of Video Games. Precisely the NFTs, became famous among the fashion industry, works of art or real estate, and have observed a totally new possibility among the video game industry. NFTs to the video game industry In the framework of the entire crypto world, they are unique assets that cannot be exchanged or exchanged for another that has the same cost. They work through blockchain technology, the same technology that is applied in the cryptocurrency environment. His fame was present in numerous industries of the society of which we are a part: The power of NFTs in the video game industry NFTs in video games have the possibility of being used to decide the ownership of characters, objects, weapons and other assets that we have the possibility of discovering in video games. But its primary use in this market was rewards. In this way, video games are provided with a new added cost since now they also have the possibility of obtaining rewards that are translated into monetary assets. The Axie Infinity Project The video game Axie Infinity is considered the most recognized among investors in cryptocurrencies and blockchain technology. In the game, users have their own NFTs as pets, which they feed, raise, and fight with other pets in the game. Although at first glance it looks like a video game, it is also It can be considered as a trading platform for NFTs. To get rewards, users just have to play, which means that players have to raise their little pets, feed them and win battles with other characters. Conclusion NFTs in the video game industry not only bring benefits to the player, but also to the inventor of those games. The term Gaming 3.0 has been developed, which refers to a totally new way of governing video games within blockchain technology and NFTs.

What are The NFTs are and how do they work?

Meta introduces NFT crossposting and shareability on Instagram.

Meta, the company in charge of social media on Facebook and Instagram, announced another advancement in its digital arts initiative. As of this September 29, users in 100 countries on both platforms can connect portfolios and share NFT. Users will now be able to tag creators and collectors and post-digital collectibles across platforms without having to pay any fees. This feature had been in testing since last August, where some users could have the opportunity to share digital collectibles they own on Facebook and Instagram. The company now has support for third-party wallets such as Rainbow, MetaMask, Trust Wallet, Coinbase Wallet, and Dapper Wallet, along with support for Ethereum, Polygon, and Flow blockchains. Several Twitter users expressed concerns about the security and privacy of data shared when connecting their digital wallets to Meta’s platform at the time as a data breach had occurred. With Meta entering the NFT market, we would now have 3 of the major social networks allowing their users to share NFTs and we hope this move will give many people the opportunity to enter this world.

NFT and real estate

The Propy platform auctioned the first NFT property and achieved $93,000: this transaction will revolutionize the real estate market. The significance of the process is as follows, the property’s Ethereum-based NFT, which stores smart contracts, includes those lines of code that describe the set of rules that must be followed before it can be unlocked and money can be transferred. For those familiar with real estate, smart contracts may resemble the receivership of an NFT property, which represents a legal agreement in which a third party temporarily stops the transfer of money or property until a special condition is met. Selling a property in NFTs: the future of electronic contracts? As NFTs are ultimately digital certificates, they also certify ownership, which facilitates the digital transfer of your ownership rights to the new owner. Subsequently, the sale is recorded on the Ethereum blockchain, thus minimizing paperwork and avoiding a transfer of ownership through a conventional act, in which case NFT certificates minimize paperwork. Once the process is completed, the new owner of the NFT becomes the owner and, therefore, of the asset itself, as this process is repeated each time the NFT is attached to the asset. Conclusion Not only can NFTs help ‘tokenize’ property by simplifying contracts, but they can also help homeowners use their homes as collateral for loans without the complicated approval process.

Marketing Strategy for NFT Collections

Although the NFT collecting boom occurred in 2021, digital art trading is still the main activity within the non-fungible token market. The NFT art industry continues to set millionaire box office records thanks to the development of the ever-evolving blockchain. The NFT collecting market is alive and is confirmed as the most interesting for new digital users. It is good to remember that the constant growth of this sector implies increasingly diversified NFT marketing strategies. In the NFT market the only rule to achieve success is the development of cutting-edge projects, different from everything that exists on the market. In order to establish themselves NFT art collections must be innovative, methodical and strategic. Contact us! NFT Marketing is constantly evolving An extremely important factor to consider when launching a new NFT collection is the high failure rate. Collections developed with strategic or conceptual flaws are not taken into consideration by most investors. It is estimated that 80% of existing NFT collections perish in an attempt to achieve success, many of which are even considered fraudulent projects. A high-level marketing strategy is increasingly necessary to position the collection on the market correctly, reaching high levels of distribution, listing and credibility by interacting with communities interested in the project. In summary, the value of a new NFT collection is established by the relationship between supply and demand obtained during the launch phase. Consequently, the success of the project often depends on the interaction and strength of the investor community. Entrust Blue Manakin with the launch of your NFT collection We have obtained several sold out events during the launch phase of NFT collections. Entrust our consultants and experts in NFT marketing to bring your project to success.