How to make a google AD for cryptocurrencies
In August 2021 its financial products and services policy was updated by Google. This update clarified the scope and requirements for cryptocurrency advertising in Google Ads.
To qualify for Google’s certification, the following characteristics had to be met:
- Be legally registered as a money services company.
- Comply with the legal requirements of the country or region.
- Ensure that both ads and landing pages comply with Google Ads policies
Things you can’t do even if you are certified:
- Initial currency bidding ads.
- Trading protocols
- Promotion of cryptocurrency sales or related products.
- Advertisements of comparators or with the issuance of cryptocurrencies.
Both if we want to advertise our project through Google ADS we have to fill out an application to advertise cryptocurrencies that can be found on the Google website.
If all the above mentioned above about certification is not fulfilled, any advertisement related to cryptocurrencies will be removed from Google results.
Other social networks:
After having banned all cryptocurrency-related ads to prevent its users from falling for scams, since 2019, Facebook has been working on relaxing its restrictions on blockchain and cryptocurrency-related ads.
Facebook has encouraged companies operating on such platforms to support their activities on social networks. Currently, you can use Facebook to advertise your crypto products and brand.
Conclusion
To be able to advertise through ADS we must meet all the requirements in order, here at The Blue Manakin we support you with everything you need to create a complete and effective marketing strategy with which you can meet all your goals to publicize your cryptocurrency project.
