Looking in the search bar for words like “”NFT”” “”CRYPTO”” and “”NFT PROJECT”” you will see groups and accounts that are related to the NFT world. Sounds obvious, but you need a hawkeye when you search for your perfect influencers. Many groups are only for talking about NFT related subjects, not for promotions and shilling. Depending on what you are looking for, you may have to look for specific groups that announce real projects with a relevant engagement. Also, look for accounts that offer whitelist spots, giveaways, and rewards, these accounts could help with your project.
To avoid fake promotion accounts you have to look at the comments on every post, are the users real? Do the users that comment make relevant comments about the project? Are they interested in investing in crypto projects?