{"id":37714,"date":"2026-09-07T16:33:55","date_gmt":"2026-09-07T16:33:55","guid":{"rendered":"https:\/\/thebluemanakin.com\/performance-marketing-br\/captacao\/"},"modified":"2026-09-07T16:33:55","modified_gmt":"2026-09-07T16:33:55","slug":"captacao","status":"publish","type":"page","link":"https:\/\/thebluemanakin.com\/pt-br\/performance-marketing\/captacao\/","title":{"rendered":"Tr\u00e1fego que pode comprar, a um custo que voc\u00ea controla"},"content":{"rendered":"<p>Trabalhamos a capta\u00e7\u00e3o por inten\u00e7\u00e3o, n\u00e3o por volume: m\u00eddia paga em Meta, Google e TikTok, campanhas com criadores, e conte\u00fado que responde a buscas com inten\u00e7\u00e3o comercial.<\/p>\n<p>Quando o custo por lead sobe, a resposta padr\u00e3o \u00e9 aumentar a verba. Quase sempre \u00e9 a resposta errada: o que mudou foi a qualidade do tr\u00e1fego, e isso se resolve antes na segmenta\u00e7\u00e3o do que no lance.<\/p>\n<h2>O que inclui<\/h2>\n<ul>\n<li>Estrat\u00e9gia e gest\u00e3o de m\u00eddia paga em Meta, Google Ads e TikTok<\/li>\n<li>Campanhas com criadores e influenciadores, com acompanhamento de resultados<\/li>\n<li>Estrat\u00e9gia de conte\u00fado orientada a buscas com inten\u00e7\u00e3o de compra<\/li>\n<li>SEO e copywriting<\/li>\n<\/ul>\n<p class=\"bm-metrica\"><strong>Mede-se em:<\/strong> custo por lead, custo de aquisi\u00e7\u00e3o e custo por sess\u00e3o qualificada. N\u00e3o em impress\u00f5es nem em alcance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O problema raramente \u00e9 falta de tr\u00e1fego: \u00e9 que quem chega n\u00e3o tinha inten\u00e7\u00e3o de comprar.<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":37713,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-bm-servicio.php","meta":{"content-type":"","telegram_tosend":false,"telegram_tosend_message":"","telegram_tosend_target":0,"ep_exclude_from_search":false,"footnotes":""},"class_list":["post-37714","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Capta\u00e7\u00e3o de tr\u00e1fego qualificado | Blue Manakin<\/title>\n<meta name=\"description\" content=\"M\u00eddia paga em Meta, Google e TikTok, campanhas com criadores e conte\u00fado com inten\u00e7\u00e3o comercial. 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