{"id":37713,"date":"2026-09-07T16:33:55","date_gmt":"2026-09-07T16:33:55","guid":{"rendered":"https:\/\/thebluemanakin.com\/performance-marketing-br\/"},"modified":"2026-09-07T16:33:55","modified_gmt":"2026-09-07T16:33:55","slug":"performance-marketing","status":"publish","type":"page","link":"https:\/\/thebluemanakin.com\/pt-br\/performance-marketing\/","title":{"rendered":"Se voc\u00ea j\u00e1 investe em m\u00eddia paga, o problema n\u00e3o \u00e9 gastar mais"},"content":{"rendered":"<p>A maioria das marcas que chega aqui tem campanhas rodando, um ROAS que a plataforma diz ser bom, e um resultado financeiro que n\u00e3o reflete isso. Essa dist\u00e2ncia entre o painel e o caixa \u00e9 o nosso trabalho.<\/p>\n<h2>Como trabalhamos<\/h2>\n<p>Cobrimos as quatro etapas da jornada com um mesmo time, porque o dinheiro se perde justamente nas costuras: na passagem entre quem traz o tr\u00e1fego e quem converte, entre quem capta o lead e quem o amadurece.<\/p>\n<ul>\n<li><strong>Capta\u00e7\u00e3o com inten\u00e7\u00e3o<\/strong> \u2014 m\u00eddia paga, criadores e conte\u00fado que atraem quem pode comprar.<\/li>\n<li><strong>Convers\u00e3o<\/strong> \u2014 landing pages, experimenta\u00e7\u00e3o e performance do site.<\/li>\n<li><strong>Ciclo de vida e CRM<\/strong> \u2014 automa\u00e7\u00e3o, e-mail e amadurecimento de leads.<\/li>\n<li><strong>Medi\u00e7\u00e3o e atribui\u00e7\u00e3o<\/strong> \u2014 dashboards, atribui\u00e7\u00e3o e incrementalidade.<\/li>\n<\/ul>\n<h2>Por que uma ag\u00eancia com hist\u00f3rico em cripto<\/h2>\n<p>Porque captamos usu\u00e1rios para Mantle, Socios.com, BetFury, Reental e Bnext: um vertical regulado, com audi\u00eancias desconfiadas e sem margem para publicidade vaga. As disciplinas que se aprendem ali \u2014medir de verdade, converter com atrito alto, reter sem recomprar o lead\u2014 s\u00e3o as mesmas que um ecommerce precisa, s\u00f3 que em modo f\u00e1cil.<\/p>\n<h2>Por onde come\u00e7ar<\/h2>\n<p>Por uma auditoria de medi\u00e7\u00e3o. Revisamos o que voc\u00ea est\u00e1 medindo, o que est\u00e1 sendo atribu\u00eddo errado e onde o funil vaza, e devolvemos o mapa. A partir da\u00ed voc\u00ea decide se quer que a gente execute.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00c9 saber que parte do que voc\u00ea gasta constr\u00f3i neg\u00f3cio e que parte compra ru\u00eddo. Cobrimos capta\u00e7\u00e3o, convers\u00e3o, CRM e medi\u00e7\u00e3o com um mesmo time.<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-bm-servicio.php","meta":{"content-type":"","telegram_tosend":false,"telegram_tosend_message":"","telegram_tosend_target":0,"ep_exclude_from_search":false,"footnotes":""},"class_list":["post-37713","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Performance marketing para ecommerce e B2B | Blue Manakin<\/title>\n<meta name=\"description\" content=\"Capta\u00e7\u00e3o, convers\u00e3o, CRM e medi\u00e7\u00e3o sob um mesmo time. 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