{"id":12769,"date":"2022-02-15T22:02:06","date_gmt":"2022-02-15T22:02:06","guid":{"rendered":"https:\/\/thebluemanakin.com\/blog\/increase-the-impact-crypto-marketing-campaign\/"},"modified":"2022-06-23T16:13:20","modified_gmt":"2022-06-23T16:13:20","slug":"increase-the-impact-crypto-marketing-campaign","status":"publish","type":"post","link":"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/","title":{"rendered":"5 tips to increase the impact of a crypto marketing campaign"},"content":{"rendered":"<p>In many ways, the blockchain industry is still at an early stage of development. The concepts attached to the crypto sector are complex and little knowledge about them still prevails in most people. The&nbsp;<strong><a href=\"https:\/\/thebluemanakin.com\/crypto-marketing\/\" target=\"_self\" rel=\"noopener\">launching a crypto marketing campaign in Latam<\/a><\/strong>&nbsp;requires different points in the ones worth paying enough attention to.<\/p><p>Launching a&nbsp;<strong>marketing campaign for cryptocurrencies or NFTs in Latin America<\/strong>&nbsp;faces a fundamental challenge, which is the level of collective knowledge about the blockchain. For many people, for example, Bitcoin is the only cryptocurrency that exists, and concepts such as \u201c<strong><a href=\"https:\/\/thebluemanakin.com\/blog\/la-importancia-de-las-defi\/\" target=\" _self\" rel=\"noopener\">DeFi<\/a><\/strong>\u201d or NFTs themselves are still unknown. This situation, although a challenge for the launch of any&nbsp;blockchain project, also means a huge opportunity for development in a market that, if globally, is still young , in Latin America in many cases it is non-existent.<\/p><ul class=\"wp-block-list\"><li><strong>Know the sector<\/strong>: To create a&nbsp;marketing campaign for Cryptocurrencies,&nbsp;it is essential to have a fairly extensive knowledge of blockchain technology . From the miners, the operation of certain wallets, the chain of blocks in which it is developed, to the operation and integration of the&nbsp;<a href=\"https:\/\/thebluemanakin.%20com\/blog\/what-is-a-smart-contract-for-nft\/\" target=\"_self\" rel=\"noopener\">smart contracts.<\/a>&nbsp;A&nbsp;Marketing for Blockchain&nbsp;requires a robust structural knowledge of the sector.<\/li><li><strong>Constant update<\/strong>: Especially for a sector in constant evolution, the need to update is more important than in other sectors. As long as the marketing team keeps abreast of new trends, and the latest innovations in&nbsp;<em>blockchain technology,&nbsp;<\/em>it will be easier to communicate to the community, and establish solid strategies.<\/li><li><strong>Segment<\/strong>: The&nbsp;launch of an ICO in Latin America&nbsp;is not the same as the launch of any product, it is a specialized development which requires a high level of segmentation. An efficiently segmented&nbsp;<strong>marketing campaign for cryptocurrencies<\/strong>&nbsp;will make it easier for the right people to be impacted with the right content.<\/li><li><strong>Use the right platforms<\/strong>: Especially to ensure the impact of a&nbsp;marketing campaign for cryptocurrencies, it is essential to choose the platforms that work best In this sector. The&nbsp;<strong><a href=\"https:\/\/thebluemanakin.com\/en\/blog\/what-social-channels-does-an-nft-launch-need\/\" target=\"_blank\" rel=\"noreferrer noopener\">social platforms for the launch of an NFT<\/a><\/strong>&nbsp;are in many cases different from the channels that need a cryptocurrency. In any case, you can ignore that Facebook is not the place for anything that has to do with blockchain.<\/li><li><strong>A marketing campaign for Blockchain needs resources<\/strong>: Beyond investment in economic terms, a&nbsp;marketing campaign for cryptocurrencies in Latam&nbsp;and any part of the world requires solid resources in terms of content. The&nbsp;<strong><a href=\"https:\/\/thebluemanakin.com\/en\/blog\/importance-of-the-whitepaper-for-the-launch-of-a-cryptocurrency\/\" target=\"_self\" rel=\"noopener\">whitepaper<\/a><\/strong>&nbsp;is only the first part , but it is usually the most important content development source to have a wide stock of resources that can be used in blogs, telegram, social networks, discord and in any existing multimedia format. For any&nbsp;crypto marketing campaign, content is a valuable cache of ammunition.<\/li><\/ul><p>The reason why a&nbsp;<strong>cryptocurrency marketing agency<\/strong>&nbsp;is so important for the launch of an ICO or any type of token, is fundamentally that, agencies like us at Blue Manakin, have all the qualities that a strong team required to drive the&nbsp;digital development of a blockchain project.<\/p><div class=\"wp-block-contact-form-7-contact-form-selector\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f276-o1\" lang=\"es-ES\" dir=\"ltr\" data-wpcf7-id=\"276\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/posts\/12769#wpcf7-f276-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulario de contacto\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"276\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.7\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"es_ES\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f276-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<p><label> Tu nombre<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label>\n<\/p>\n<p><label> Tu correo electr\u00f3nico<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label>\n<\/p>\n<p><label> Asunto<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-subject\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-subject\" \/><\/span> <\/label>\n<\/p>\n<p><label> Tu mensaje (opcional)<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" name=\"your-message\"><\/textarea><\/span> <\/label>\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Enviar\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>In many ways, the blockchain industry is still at an early stage of development. The concepts attached to the crypto sector are complex and little knowledge about them still prevails in most people. The launching a crypto marketing campaign in Latam requires different points in the ones worth paying enough attention to.<\/p>\n","protected":false},"author":6,"featured_media":10316,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","telegram_tosend":false,"telegram_tosend_message":"","telegram_tosend_target":0,"ep_exclude_from_search":false,"footnotes":""},"categories":[369],"tags":[416,371],"class_list":["post-12769","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-our-blog-en","tag-criptomarketing-en-latam-en","tag-launch-of-a-cryptocurrency"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 tips to increase the impact of a crypto marketing campaign | Blue Manakin<\/title>\n<meta name=\"description\" content=\"In many ways, the blockchain industry is still at an early stage of development. The concepts attached to the crypto sector are complex and little knowledge about them still prevails in most people. The launch of a crypto marketing campaign in Latam requires different points that are worth paying enough attention to.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 tips to increase the impact of a crypto marketing campaign | Blue Manakin\" \/>\n<meta property=\"og:description\" content=\"In many ways, the blockchain industry is still at an early stage of development. The concepts attached to the crypto sector are complex and little knowledge about them still prevails in most people. The launch of a crypto marketing campaign in Latam requires different points that are worth paying enough attention to.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"Blue Manakin\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-15T22:02:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-23T16:13:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thebluemanakin.com\/wp-content\/uploads\/2022\/02\/imagen-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1170\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Luca Zollino\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@thebluemanakin\" \/>\n<meta name=\"twitter:site\" content=\"@thebluemanakin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Luca Zollino\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/\"},\"author\":{\"name\":\"Luca Zollino\",\"@id\":\"https:\/\/thebluemanakin.com\/#\/schema\/person\/37e758cc1705602d77339cffc99731de\"},\"headline\":\"5 tips to increase the impact of a crypto marketing campaign\",\"datePublished\":\"2022-02-15T22:02:06+00:00\",\"dateModified\":\"2022-06-23T16:13:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/\"},\"wordCount\":546,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/thebluemanakin.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/thebluemanakin.com\/wp-content\/uploads\/2022\/02\/imagen-2.png\",\"keywords\":[\"criptomarketing en latam\",\"Lanzamiento de una criptomoneda\"],\"articleSection\":[\"Our Blog\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/\",\"url\":\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/\",\"name\":\"5 tips to increase the impact of a crypto marketing campaign | Blue Manakin\",\"isPartOf\":{\"@id\":\"https:\/\/thebluemanakin.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/thebluemanakin.com\/en\/blog\/increase-the-impact-crypto-marketing-campaign\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/thebluemanakin.com\/wp-content\/uploads\/2022\/02\/imagen-2.png\",\"datePublished\":\"2022-02-15T22:02:06+00:00\",\"dateModified\":\"2022-06-23T16:13:20+00:00\",\"description\":\"In many ways, the blockchain industry is still at an early stage of development. 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