{"id":11661,"date":"2021-08-27T16:00:58","date_gmt":"2021-08-27T16:00:58","guid":{"rendered":"https:\/\/thebluemanakin.com\/digital-agency\/sem-paid-media-campaigns\/"},"modified":"2022-07-21T13:15:57","modified_gmt":"2022-07-21T13:15:57","slug":"sem-paid-media-campaigns","status":"publish","type":"page","link":"https:\/\/thebluemanakin.com\/en\/digital-agency\/sem-paid-media-campaigns\/","title":{"rendered":"SEM and paid media campaigns"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"11661\" class=\"elementor elementor-11661 elementor-3766\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-28b6eef8 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"28b6eef8\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6e87fd54\" data-id=\"6e87fd54\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7320504 elementor-section-height-min-height elementor-section-content-middle elementor-section-boxed elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"7320504\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-77d77477\" data-id=\"77d77477\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38ae7a5f elementor-widget elementor-widget-heading\" data-id=\"38ae7a5f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">SEM and paid media campaigns<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ec3ffc6 elementor-section-full_width elementor-section-height-min-height elementor-section-stretched elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"ec3ffc6\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4e6a5fb\" data-id=\"4e6a5fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0ba7db5 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"0ba7db5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d4e1459\" data-id=\"d4e1459\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52b2ce2 elementor-widget elementor-widget-image\" data-id=\"52b2ce2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"525\" height=\"516\" src=\"https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/08\/G-ADS-1.png\" class=\"attachment-large size-large wp-image-10056\" alt=\"Campa\u00f1as de pago en Google Adwords\" srcset=\"https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/08\/G-ADS-1.png 558w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/08\/G-ADS-1-300x295.png 300w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/08\/G-ADS-1-12x12.png 12w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/08\/G-ADS-1-60x60.png 60w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/08\/G-ADS-1-85x85.png 85w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/08\/G-ADS-1-50x50.png 50w\" sizes=\"(max-width: 525px) 100vw, 525px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a9a069d\" data-id=\"a9a069d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d6ee05 elementor-widget elementor-widget-heading\" data-id=\"8d6ee05\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Paid campaigns on Google Ads<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3eb4fb elementor-widget elementor-widget-text-editor\" data-id=\"d3eb4fb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThanks to our expertise in content creation and our extensive knowledge of segmentation, we generate a keyword strategy always looking for <strong>Google ADS<\/strong> optimization.\r\n\r\nIn the same way, we create texts that do not lose focus on the target and we measure their results, offering constant modifications, variations and optimizations. If a description or a call to action does not work, it is never the user&#8217;s responsibility, just as it is never the user&#8217;s responsibility if we do not make an impact with their search. With this in mind, we create effective campaigns for <strong>Google Ads<\/strong>.\r\n\r\nThe click is possible, and we love to achieve it.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e44be9 elementor-widget elementor-widget-button\" data-id=\"1e44be9\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\" data-toggle=\"modal\" data-target=\"#getstarted\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact us!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6cb19c8 elementor-section-full_width elementor-section-height-min-height elementor-section-stretched elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"6cb19c8\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2d3428b\" data-id=\"2d3428b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-85c0af8 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"85c0af8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-082d234\" data-id=\"082d234\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3e9f8f elementor-widget elementor-widget-heading\" data-id=\"c3e9f8f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Optimizing Google ads campaigns<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68e450f elementor-widget elementor-widget-text-editor\" data-id=\"68e450f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\" translation-block trp-highlight\" data-trp-translate-id-innertext=\"69581\" data-trp-node-group-innertext=\"String List\">What do we talk about when we talk about <strong>optimizing Google Ads campaigns<\/strong>? Surely something that goes beyond the scope of this paragraph, and that is hidden behind years of experience and analysis of results. But, to be practical, when we receive an optimization briefing, we do an analysis exercise after which we tend to:<\/p>\r\n\r\n<ul>\r\n \t<li>Delete keywords that are not converting<\/li>\r\n \t<li>Clarify the message to better impact the user<\/li>\r\n \t<li aria-level=\"1\"><b>Optimize text ads<\/b><\/li>\r\n \t<li aria-level=\"1\"><b>Limit the purchase of broad match<\/b><\/li>\r\n \t<li aria-level=\"1\"><b>Increase purchase of exact match<\/b><b><\/b><\/li>\r\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b4c52a7\" data-id=\"b4c52a7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4511c5c elementor-widget elementor-widget-image\" data-id=\"4511c5c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"525\" height=\"484\" src=\"https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/09\/Campan\u0303as-de-pago-redes-sociales.png\" class=\"attachment-large size-large wp-image-10090\" alt=\"\" srcset=\"https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/09\/Campan\u0303as-de-pago-redes-sociales.png 765w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/09\/Campan\u0303as-de-pago-redes-sociales-300x276.png 300w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/09\/Campan\u0303as-de-pago-redes-sociales-13x12.png 13w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/09\/Campan\u0303as-de-pago-redes-sociales-600x553.png 600w\" sizes=\"(max-width: 525px) 100vw, 525px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6273317 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"6273317\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-643ddfd\" data-id=\"643ddfd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a2c758 elementor-widget elementor-widget-image\" data-id=\"7a2c758\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"525\" height=\"618\" src=\"https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/10\/campanas-pago-redes-sociales.png\" class=\"attachment-large size-large wp-image-10154\" alt=\"Campa\u00f1as de pago en Redes Sociales\" srcset=\"https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/10\/campanas-pago-redes-sociales.png 587w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/10\/campanas-pago-redes-sociales-255x300.png 255w, https:\/\/thebluemanakin.com\/wp-content\/uploads\/2021\/10\/campanas-pago-redes-sociales-10x12.png 10w\" sizes=\"(max-width: 525px) 100vw, 525px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8e3779b\" data-id=\"8e3779b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4ad4d18 elementor-widget elementor-widget-heading\" data-id=\"4ad4d18\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Paid Campaigns in Social Netwoks<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34807ff elementor-widget elementor-widget-text-editor\" data-id=\"34807ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tAt Blue Manakin we have a <strong>Paid Traffic<\/strong> department that constantly supports the <strong>content team<\/strong> for sponsored posts or social media campaigns.\r\n\r\nOur team is in charge of <strong>making the media plan in social networks<\/strong>, the production of all format adaptations including <strong>the creation of the creative master<\/strong>. We negotiate the purchase of spaces directly from the client&#8217;s business manager or from our platform. We do paid campaigns in:\r\n<ul>\r\n \t<li>Facebook<\/li>\r\n \t<li>Instagram<\/li>\r\n \t<li>Twitter<\/li>\r\n \t<li>LinkedIn<\/li>\r\n<\/ul>\r\n<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6273317 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6273317\" data-element_type=\"section\">\r\n<div class=\"elementor-container elementor-column-gap-default\">\r\n<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8e3779b\" data-id=\"8e3779b\" data-element_type=\"column\">\r\n<div class=\"elementor-widget-wrap elementor-element-populated\">\r\n<div class=\"elementor-element elementor-element-34807ff elementor-widget elementor-widget-text-editor\" data-id=\"34807ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\r\n<div class=\"elementor-widget-container\">\r\n\r\nAll campaigns are continuously optimized and we send periodic reports to our clients.\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f01c2ea elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"f01c2ea\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-728bbde9\" data-id=\"728bbde9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e3989b4 elementor-widget elementor-widget-heading\" data-id=\"2e3989b4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Find more services<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de012f7 elementor-widget elementor-widget-unico_Services_V2\" data-id=\"de012f7\" data-element_type=\"widget\" data-widget_type=\"unico_Services_V2.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\n        <!-- ============================ All Tools Start ================================== -->\n\n\t\t<!-- BM - OBTENER EL SLUG PARA ASI NO LISTAR EL SERVICIO EN TRUNO -->\n\t\t\t\t<!-- -------------------- -->\n        <section class=\"\">\n            <div class=\"container\">\n                                <div class=\"row\">\n                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\/en\/massive-production\/\">Massive production<\/a><\/h4>\n                                <a href=\"\/en\/massive-production\/\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\/en\/digital-agency\/design-development-websites\/\">Design and development of websites<\/a><\/h4>\n                                <a href=\"\/en\/digital-agency\/design-development-websites\/\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\">Landing pages development<\/a><\/h4>\n                                <a href=\"\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\/en\/digital-agency\/banners-design-formats-adaptation\/\">Banners: design and formats adaptation<\/a><\/h4>\n                                <a href=\"\/en\/digital-agency\/banners-design-formats-adaptation\/\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\/en\/digital-agency\/video-production-motion-graphic\/\">Video production in Motion Graphic<\/a><\/h4>\n                                <a href=\"\/en\/digital-agency\/video-production-motion-graphic\/\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\/en\/digital-agency\/social-media-community-management\/\">Social media &#038; Community management<\/a><\/h4>\n                                <a href=\"\/en\/digital-agency\/social-media-community-management\/\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\/en\/digital-agency\/influencers-public-relationships-media\/\">Influencers, public relationships and media<\/a><\/h4>\n                                <a href=\"\/en\/digital-agency\/influencers-public-relationships-media\/\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\/en\/digital-agency\/seo-positioning-google\/\">SEO positioning in Google<\/a><\/h4>\n                                <a href=\"\/en\/digital-agency\/seo-positioning-google\/\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\/en\/digital-agency\/seo-copywriting\/\">SEO Copywriting<\/a><\/h4>\n                                <a href=\"\/en\/digital-agency\/seo-copywriting\/\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    \t\t\t\t\t\t\t\t\t\t                    <div class=\"col-lg-4 col-md-4 mb-4\">\n                        <div class=\"feature feature-1 services-bm1\">\n                            <div class=\"feature__body boxed bg-box-bm2\">\n                                <h4><a href=\"\/en\/digital-agency\/project-managers-outsourcing\/\">Project management outsourcing<\/a><\/h4>\n                                <a href=\"\/en\/digital-agency\/project-managers-outsourcing\/\" class=\"read-more\">More<i class=\"ti-arrow-right\"><\/i><\/a>\n\t\t\t\t\t\t\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\t\t\t\t\t                                    <\/div>\n                \n            <\/div>\n        <\/section>\n        <div class=\"clearfix\"><\/div>\n        <!-- ============================ All Tools End ================================== -->\n        \n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>SEM and paid media campaigns Paid campaigns on Google Ads Thanks to our expertise in content creation and our extensive knowledge of segmentation, we generate a keyword strategy always looking for Google ADS optimization. In the same way, we create texts that do not lose focus on the target and we measure their results, offering constant modifications, variations and optimizations. If a description or a call to action does not work, it is never the user&#8217;s responsibility, just as it is never the user&#8217;s responsibility if we do not make an impact with their search. With this in mind, we create effective campaigns for Google Ads. The click is possible, and we love to achieve it. Contact us! Optimizing Google ads campaigns What do we talk about when we talk about optimizing Google Ads campaigns? Surely something that goes beyond the scope of this paragraph, and that is hidden behind years of experience and analysis of results. But, to be practical, when we receive an optimization briefing, we do an analysis exercise after which we tend to: Delete keywords that are not converting Clarify the message to better impact the user Optimize text ads Limit the purchase of broad match Increase purchase of exact match Paid Campaigns in Social Netwoks At Blue Manakin we have a Paid Traffic department that constantly supports the content team for sponsored posts or social media campaigns. Our team is in charge of making the media plan in social networks, the production of all format adaptations including the creation of the creative master. We negotiate the purchase of spaces directly from the client&#8217;s business manager or from our platform. We do paid campaigns in: Facebook Instagram Twitter LinkedIn All campaigns are continuously optimized and we send periodic reports to our clients. Find more services Producci\u00f3n Masiva More Dise\u00f1o y desarrollo de p\u00e1ginas web More Desarrollo de Landing pages More Banners: Dise\u00f1o y adaptaci\u00f3n de formatos More Producci\u00f3n de videos en Motion Graphic More Social media &#038; Community management More Influencers, relaciones p\u00fablicas y medios More Posicionamiento SEO en Google More SEO Copywriting More Campa\u00f1as SEM y paid media More Project management outsourcing More<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":11540,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","telegram_tosend":false,"telegram_tosend_message":"","telegram_tosend_target":0,"ep_exclude_from_search":false,"footnotes":""},"class_list":["post-11661","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEM and paid media campaigns | Blue Manakin<\/title>\n<meta name=\"description\" content=\"We carry out campaigns in Google Adwords with a keyword strategy always looking for the optimization of Adwords. SEM and Paid Media\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thebluemanakin.com\/en\/digital-agency\/sem-paid-media-campaigns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEM and paid media campaigns | Blue Manakin\" \/>\n<meta property=\"og:description\" content=\"We carry out campaigns in Google Adwords with a keyword strategy always looking for the optimization of Adwords. 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